Google and Facebook are said to have agreed not to compete on the advertising front.
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Jens Meyer / AP / SIPA
Ten US states filed a new complaint against Google last week.
According to an uncensored version of the trial, Facebook and the parent company of Google, namely Alphabet, have agreed to "cooperate and help each other to respond to any antitrust action" in order "to quickly and fully inform the other part of any government communication relating to the agreement, ”the
Wall Street Journal
reports
.
Thus, the two companies would have entered into an agreement called "Jedi Blue".
According to the complaint filed, Alphabet would have arranged with Facebook so that the social network does not compete with Google's advertising network.
The counterpart of this agreement would be that Mark Zuckerberg's social network benefits from preferential treatment when it uses these advertising tools.
The two giants reply
A Google spokesperson defended himself by assuring that this type of arrangement was relatively common.
The latter also considered that “the statements of states are inaccurate.
There is nothing exclusive about Facebook's participation and they do not receive data that is not made available to other buyers in the same way ”.
At the same time, Facebook was keen to speak out: "Any claim that this harms competition or any suggestion of fault on Facebook's part is unfounded."
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