At a fully online event hosted from its California headquarters in Cupertino, Apple showcased Apple One, a subscription to Apple's streaming, music and video game platforms as well as its cloud service.
Apple also introduced new models of Apple Watch and iPad.
Apple on Tuesday introduced new Apple Watch and iPad models as well as a new subscription, titled Apple One, but did not make any announcements about its highly anticipated next iPhone, which may be compatible with the. 5G.
At an entirely online event, held from its headquarters in Cupertino, California, the apple brand presented Apple One, a subscription to Apple's streaming, music and video game platforms as well as its service cloud (remote computing).
A service launched this fall
The basic service will launch this fall starting at $ 14.95 per month in around 100 countries, alongside a family plan ($ 19.95 per month).
A premium package ($ 29.95 per month), which will include Fitness + and Apple News, the brand's news platform, will be launched in Australia, Canada, the United Kingdom and the United States.
“With Apple One, you can access the best of Apple entertainment across all of your favorite devices and with just one subscription,” said Eddy Cue, head of corporate IT services and software.
A new connected watch that measures the level of oxygen in the blood
Other novelties presented by Apple, new models of iPad and Apple Watch.
Called Apple Watch Series 6, the latest addition to the galaxy of its connected watches has the main innovation of a tool that calculates the level of oxygen in the blood in a few seconds, an effective measure of respiratory functions according to Apple.
The Apple Watch Series 6, available for pre-order on Tuesday and in stores Friday, starts at $ 399.
An entry-level version, the Apple Watch SE, is available from $ 279.
Users will be able to synchronize their watch with the new fitness application, Fitness +, which offers online workouts to follow on an iPhone, iPad or Apple TV.
This application could compete with the services of the specialist in exercise bikes Peloton or sports equipment manufacturer Nike.
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A new iPad
Apple also announced new versions of the entry-level model of its iPad (from $ 329) and its iPad Air (from $ 599).
The Californian giant's iOS mobile operating system will be getting an update on Wednesday.
However, no announcement has been made on a new iPhone while the launch of an Apple smartphone compatible with 5G technology is particularly expected by the market and customers.
Several specialists believe that the next iPhone should be presented at a full-fledged event, possibly next month.
Production delays caused by the coronavirus pandemic have in particular been mentioned to justify this delay