Snapchat is implementing a new form of augmented reality donation. Since Tuesday, the application offers a new functionality for inviting donations to the United Nations Foundation for the World Health Organization (WHO) Covid-19 solidarity response fund, Presse-Citron reports. It is available in 33 countries.
#Sn snapchat | @Sn snapchat joins the World Health Organization to inform and educate its users on # COVID19 đź‘Ť
â–¶ An augmented reality #lens was created to allow donations to # WHO! Https: //t.co/XZBKBeBaM2#socialmedia #RestonsChezNous pic.twitter.com/EZSf7qfTPA
As soon as an application user points to a banknote (in dollars, euros or pounds sterling) in front of the smartphone camera, an animation appears to show what the scanned money can be used for. Of course, it is not directly the scanned ticket which is directly paid, it is still necessary to make a donation. A link therefore appears and allows this donation to be made online on the official page.
Snapchat engages in against Covid-19
Donations will be used to monitor the spread of the virus. They will also provide "the guarantee that patients receive the care they need as well as the essential medical equipment for caregivers and primary care physicians," read a press release from the company.
Since the start of this global health crisis, the social network has been committed to preventing the spread of Covid-19. He notably set up "My social distance", a special filter for social distancing. Snapchat also highlights its Discover platform. "To date, more than 445 Discover stories or shows have been produced on the Covid-19, and more than 68 million Snapchatters around the world have seen content linked" to the virus, concludes the social network.
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