In the commercial, Brian Laudrup praises the surroundings in Dubai and notes: "it's hard to describe in words, it's fantastic".

However, the 53-year-old mostly talks about football, how he experienced the World Cup in France in 1998 and what he thinks about Denmark's chances in the playoffs in Qatar, which begin in mid-November.

In Denmark, the feature has been interpreted as advertising for the Qatar World Cup - which has not gone down very well with the Danes.

In addition, his employers, TV2 and the newspaper Politiken, quickly distanced themselves and decided to end their collaboration with Laudrup.

Politics stopped the Brian & Bolden podcast.

"A situation where he advertises the World Cup in Qatar via Visit Dubai is too incompatible with our principles of critical review and independent journalism," said editor-in-chief Amalie Kestler in a statement.

In written form, Brian Laudrup, who has played for Bayern Munich, Fiorentina, Milan and Chelsea, among other things, as well as being the national team captain for the men's national team, now chooses to speak out about the situation that has arisen.

“You could say I've become a face (for Dubai), but for me it was about football.

You are welcome to call me naive and criticize my judgement," he writes to Jyllands-Posten.

"But don't call me greedy and immoral, that's over the line."

Clip: This is how Qatar got the 2022 FIFA World Cup

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See how it happened when Qatar was awarded the World Cup.

Photo: Bildbyrån