In order to increase the number of women's soccer players who are sluggish, the Japan Football Association has decided to hold events all over the country, such as holding soccer classes in collaboration with the Japanese subsidiary of the entertainment giant Walt Disney.
The Japan Football Association has set a goal of increasing the number of women's soccer players to 200,000 by 2030, but for the past five years, the number of registered members of the association has been flat at around 50,000. The problem is sluggish growth.
In response to this, the association has decided to start a new project in collaboration with the Japanese subsidiary of the American entertainment giant "Walt Disney" in order to increase the popularity of women's soccer.
Soccer classes will be held free of charge all over the country, and children who participate will be presented with T-shirts and balls using Disney characters.
Kozo Tashima, chairman of the association, said, "With Disney as a hook, we can take a new approach that makes soccer feel closer to us."
Homare Sawa, who contributed to Nadeshiko Japan's number one in the world at the 2011 World Cup, was appointed as the captain of the project, and on the 7th, he practiced shooting on the ground with children wearing original T-shirts. rice field.
Mr. Sawa said, "I want to convey the appeal of soccer in various places and encourage as many people as possible to take on new challenges."
The event will start on the 16th of this month.