Cinema advertising instead of sport: James Bond and a little tennis

Last Sunday I wanted to watch tennis again.

A friend of mine is Serb and because he's my friend I'm a Djokovic fan.

With that, I'm pretty much alone in my private tennis circle.

Djokovic?

For God's sake, they say.

We don't like.

Bad manners.

Most of them count themselves among the admirers of Roger Federer, the Swiss with the Rolex on the golden arm.

Others are drawn to Rafael Nadal, the bull of Manacor.

My Serbian friend, you have to give up on him, doesn't think much of either of them, which is not due to their undoubted class on the tennis court, but to the fact that they come from well-off countries, that they are the

and Djokovic is just the

from Belgrade, even if he mainly lives in Monaco, which doesn't really fit together, but doesn't matter for my friend, because once a Serb, always a Serb.

A bit of tennis to bridge the gap

Now I've digressed a little, actually wanting to tell how I wanted to watch tennis again on Sunday. Djokovic versus Medvedev. US Open. Final. Djokovic just before winning the Grand Slam (we thought). I turn on Eurosport and what do I see: a commercial. In Singapore, a parcel deliverer drives through the city in his van in a good mood to deliver a parcel to James Bond in his Aston Martin.

Bond is being followed, possibly by the police, maybe he spat out some chewing gum, they don't like that in Singapore, in any case he can't stop, which doesn't irritate the parcel delivery in the least. Bond sends him a text message about the meeting point at a later date, and so the cheerful parcel delivery driver drives on through Singapore while a few cars fly over bridges and crash into the street. He drives on, Bond throws his Aston Martin next to him, and before the pursuers get close, Bond receives the package and accelerates.

Why am I telling this?

Because it was my evening program.

I watched the Bond film and two or three other commercials in a loop for almost two and a half hours.

The amazing thing: Eurosport apparently only had very few commercials in its program.

The good news: the broadcaster didn't just noodle off these spots one after the other, but instead regularly sprinkled a few pictures of tennis in short breaks.

Yes, whenever Bond had his parcel in Singapore, Djokovic and Medvedev got up from their bench in New York and played a little tennis to bridge the gap, it was well organized, you have to say.

Still, I won't be watching tennis again anytime soon.

Better go to the new Bond when it hits theaters at the end of the month.