Nike is the technical sponsor of the 2021 ADNOC Abu Dhabi Marathon.
The Abu Dhabi Sports Council and the Abu Dhabi National Oil Company (ADNOC) revealed Nike's technical sponsorship of the third edition of the ADNOC Abu Dhabi Marathon, which will be held on November 26, with the highest safety standards, preventive measures and precautionary measures to ensure the safety of participants and the public, in conjunction with the country's celebrations of the 50th National Day. This contributes to the consolidation of Abu Dhabi's position as a global destination for sporting events.
The sponsorship comes under an agreement with the most prominent sports brand in the world, and will last for two years, during which it will provide high-quality sportswear during the third edition of the event, with continued support during the fourth edition next year, where participants and runners will receive free marathon shirts presented From Nike, which will be officially revealed in a special announcement in September.
Arif Hamad Al Awani, Secretary-General of the Abu Dhabi Sports Council, said: “We are pleased to announce the launch of this strategic partnership with Nike, the well-known and leading international group in the world of sports. And work through this cooperation to provide an exceptional experience for the sports participants, especially since the ADNOC Abu Dhabi Marathon has become a distinguished global event that attracts thousands of participants from different social groups.”
Mohammed Baqer, Vice Chairman and CEO of GMG, the official distributor of Nike products in the UAE, said: “Our goal is to inspire everyone to win everything they do, and GMG is proud to support these steps through our brands. By participating in the ADNOC Abu Dhabi Marathon, where we aim to encourage healthy living and physical activity, and this commitment is embodied through this beneficial sponsorship for all parties, and we are excited to see all participants carry the most prominent sports brand in the world.”
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