After an initial Frölunda offensive, it was Skellefteå who took a real grip on the game.
The home team pressed for a long time but the Gothenburg team in their defense zone and also took the lead after only 3.26.
When Jesper Frödén scored 1-0, he also broke two more zeros.
Partly Frölunda goalkeeper Niklas Rubins who kept close in Frölunda's two opening SHL matches, partly Frölunda's boxplay zero so far in the series.
The goal came when the guests had one man less on the ice, after Rubin first saved the home forward Andreas Wingerli's free position but then could not stop Frödén from hitting the rebound.
Frequent goals
A moment later, Frödén came forward again and extended Skellefteå's lead to 2-0.
The Stockholmer, who is making his second season in the team, simply stole the puck from Frölundabacken Theodor Lennström before putting it in the net.
But Frölunda bounced back immediately.
Only 18 seconds later it was reduced to 2-1 after a nice pass from Jan Mursak, who then served Simon Hjalmarsson a pass he could not miss.
An intense mid-period was completely dominated by Frölunda but it was Skellefteås who could still expand their lead.
The home team had barely been over the center line when they were sent off two minutes before the end of the period.
Five seconds later, it was 3-1 on the scoreboard after a winning technique, a behind-the-scenes pass by Jonathan Berggren and a shot in goal from a free Jesper Frödén.
For the third time.
Lacked efficiency
The 26-year-old who came from the hockey allsvenskan and AIK last season was hot in this match and has the potential to be the team's big exclamation mark this winter.
Young defender Philip Broberg and goalkeeper Gustaf Lindvall also impressed this evening.
In terms of play, Frölunda was completely on a par with Skellefteå and created lots of goal situations, but the efficiency was too poor.