China News Service Client, Beijing, April 18 (Xing Rui) Affected by the epidemic, the world sports scene stopped suddenly. In the days when there is no competition, it is not only sports fans who are having a hard time, but sports channels around the world are also struggling to maintain ratings.
In order not to "fall out", the sports channel Eight Immortals cross the sea to show their magical powers. Some took the audience to relive the classics of the year, some took out the stock at the bottom of the press box, and even some channels opened up new paths and began to play anime and character documentaries ...
Screenshot of Sky Sports program list.
Football is undoubtedly one of the most popular sports in continental Europe. The five major leagues have been suspended one after another, and the local sports channels in many countries have fallen into the predicament of no broadcast. However, as the center of world football, there is enough "inventory" here.
Take British Sky Sports as an example. At present, they are mainly replaying the video of the Premier League, darts, rugby and other events, supplemented by the previously produced star documentaries, self-made talk shows and so on.
One German TV station is rebroadcasting the classic games of the Bundesliga, German Cup and European Championship. However, the audience does not seem to buy these replayed events, and the ratings of German sports channels are also declining at a rate that is visible to the naked eye.
Italy, as the hardest hit by the European epidemic, their sports programs seem to be more abundant, which not only covers the replay of commercial leagues such as football, basketball, tennis, etc., they will also choose to broadcast classic games of the World Cup. For example, the highlights of the 2006 World Cup in Italy and the penalty shootout in the 1994 World Cup final.
Screenshot of the Elda Sports Channel program list.
In the absence of live games to broadcast, the major sports channels have begun to "self-help." For example, CCTV Sports Channel, while rebroadcasting live video, also added a lot of fitness programs, watching TV, while exercising, it can be described as a double benefit.
In addition to moving out the event video and reprocessing the existing video material, some sports platforms have begun to play “out of the circle”.
It is like Taiwan Elda Sports who plays the "match + anime" combined boxing. In addition to replaying the basketball game, they will also broadcast the classic Japanese anime "Slam Dunk" every night at the "prime time", which has attracted the attention of young people , Also set off a wave of nostalgia that exposed age.
Data map: On October 9, 2015, "God of Basketball" Michael Jordan officially started the China itinerary and appeared in Hong Kong to attend the event and interact with young people. Image source: Osports All Sports Pictures
The American ESPN channel also released a "blockbuster" during the empty window of the event. The "Flying Man" Jordan documentary "Last Dance" originally scheduled to premier in June will be released on April 19th.
This documentary has been produced for three years. It completely reviews Jordan's experience in leading the Chicago Bulls to the championship in 1998. It includes a large number of interviews with characters. For basketball fans, this movie is very worth looking forward to. But "Last Dance" only has 10 episodes. After it's aired, the next program may become a headache for ESPN.
After the mainstream games were shut down, some unknown small leagues turned out to be big winners. At present, the Belarusian league is still in full swing. According to foreign media reports, Russia, Ukraine, Israel and India have "purchased" the copyright of the Belarusian league, and recently the league's ratings have soared, becoming a sudden emergence of European football. new force.
"Paperman" in the Belarusian League.
However, although the league continues as usual, during the epidemic, the attendance rate of the game was not high. Perhaps in order to create a scene of "all people are empty", in a game not long ago, a "paper man" appeared in the stands.
Fans are encouraged to buy virtual tickets online, and then their avatars will be posted on cardboard and placed on the court. Each "paper man" is wearing a different club jersey. As a result, at the scene of the Belarusian league game, "fans" of Real Madrid, Bayern, Arsenal and other giant teams appeared.
All of the above may seem ridiculous, but it also reflects the position of sports in people's minds from the side. Although some classic pictures will evoke the memories of sports fans in the past, there is still no live broadcast of "Fragrant" after all. (Finish)