Carolina Lundqvist, performance psychology advisor at SOK, works extensively in social media with elite athletes. Today she visited the Winter Studio to talk about the issue that has grown avalanche in recent years.
- This is a question that is included and it is only getting more and more. In my role it may not be athletes who come to me and want to talk social media. Without question, this question pops up when you look at the balance of life with stress, recovery and preparation for a performance. There are lots of questions when this comes up, says Carolina Lundqvist, performance psychology advisor at SOK, to SVT Sport.
SVT has asked the biggest Swedish ski stars how they use social media, and what they get out of it.
There, the experience was different, and it often differed according to age.
- There is nothing that I think is really fun to do. It's more like a press where I try to get things out. This was nothing that I wrote about when I started skiing. I try to focus on the skiing that I am good at, says André Myhrer.
Frida Karlsson was more positive about the use of social media.
- I try to be very personal in my social media, and I think it's important. It is to get to know Frida and not that I change on social media and adapt. I share myself and then people get what they want, she says.
The Swedish ski stars experience different social media is common, says Carolina Lundqvist.
- It reflects pretty well how it is. Some think that you are just elite athletes and especially the younger ones, who have brought this with you from the beginning, think this is fun. A bit too fun maybe and spend a lot of time on it. These are also the challenges we have when there are clear benefits, but it must also not eat up the time and focus. It's about finding the balance, she says.