Next year, CD Tacón changes its name to Real Madrid, but the team is already under the Spanish club's umbrella. It shows.

Although Tacón is a newcomer to the Spanish supremacy, which became painfully clear in the 1-9 loss to rival Barcelona in the premiere, there is already a lot of breathing Real.

The positive: the players have access to Real Madrid's high-quality training facilities and facilities.

Perhaps more doubtful: that Tacón is already behaving as if it were a giant in the football world.

Monk breeding after matches

During the preseason and the start of the season, Real Madrid have been gagging the players, and not even after the matches, which is otherwise customary, have they lined up for interviews. It's no wonder, the team's Swedish stars Kosovare Asllani and Sofia Jakobsson say they were not allowed to comment after the premiere.

- Real Madrid owns us, so it's up to them to decide. And we relate to that, Asllani says.

- There wasn't much media there anyway. It wasn't us who did it, it was the media department, so there was nothing that I needed to concentrate on, says Jakobsson.

Tacón has justified the fact that no media strategy has yet been set, but several Swedish national team players are hesitant about the development.

- My first feeling is not that it is positive. Right now, I don't think we're there but we can set up those rules. The more we see and talk about us, the greater the interest. It goes hand in hand, says Caroline Seger.

"Not there yet"

Victory has also felt the increased media pressure in recent years, and understands that it must be handled in a new way. But that a club such as CD Tacón does not give access to the media - several Swedish media watched the match against Barcelona in place - could be to shoot himself in the foot.

- Because then the question is: How much will they report on it then? It is difficult and I understand it, but just because you say something must be equal, it does not mean that everything should be the same (as for the gentlemen).

- To put a donkey on just because you are afraid of what to say, we are not there yet.

Men's soccer may be used as a template when it comes to players' salaries, but not otherwise, she says. Instead, one should safeguard what distinguishes women's football: a culture of violence without violence, a football without (so many) filming and an openness to fans and the media.

Asllani: Give it time

Goalkeeper Hedvig Lindahl agrees.

- We should not do everything that the men's football has done right. We'll find our way. And one of the values ​​in women's football is that we have a close proximity to both fans and the media, says Hedvig Lindahl.

At the same time, she notices that she herself is less open than before, simply because she now has the opportunity.

- Personally, I choose and reject a little more now. In the past it was more that you had to do everything, because we did not seem at all. But now more is required on the plan by each individual, and then you may not have the energy to keep up all these conversations all the time.

Kosovare Asllani also highlights the rapid development that is taking place in Spanish women's soccer, and that journalists also have some patience before all the pieces are in place.

- And if we talk about media coverage, I think we newcomers who have come to Tacón or Real Madrid, we have really made sure that women's soccer in Spain has received an incredible amount of attention, says Asllani.