Due to the forced cancellation of the next edition, Lowlands suffers a loss of at least one and a half million euros. The three-day festival, which was scheduled for August 21, 22 and 23, is sure to take the hit.
"If it can continue as normal next year, then we can handle it," Lowlands director Eric van Eerdenburg told NU.nl on Thursday. "It does not alter the fact that we have already incurred a lot of costs. A team of twenty people has been preparing for months, so it is getting really hard."
"In addition, there are buildings for which the rent has to be paid, and there are costs for lease cars and telephones. We have lost 1.5 million euros anyway, which we can not retrieve."
Lowlands does not have insurance against the consequences of a pandemic. "The insurers were there to exclude that possibility when the virus emerged in China. We do not have to pay for the costs of booked artists, that is under force majeure."
Lowlands was already completely sold out for next summer. (Photo: Getty Images)
'Sad, but also somewhat resigned'
The deletion of Lowlands is the result of the cabinet decision not to have major events take place in the Netherlands until at least 1 September. The extension of these measures against the coronavirus came as no surprise to Van Eerdenburg on Tuesday evening.
"I am sad, but also somewhat resigned. This decision was inevitable. So I understand rationally, but it feels terrible."
Tickets for the already sold-out festival will remain valid for the upcoming edition in August 2021. If the corona crisis is over and major events can continue.
"Of course the worst scenario sometimes goes through your head, you shouldn't close your eyes to that. Although you can hardly imagine that it takes so long. Let's hope that's not the case."
Festival fans may still get a taste of the atmosphere of Lowlands from home this summer. "We are looking into whether we can still come up with something, but that is not yet concrete. That would be on the Lowlands days in August."
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