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Broadcasters send Minister Slob an alternative to scrapping advertisements

2019-09-06T20:02:03.386Z

The public broadcasters and the NPO have sent their own plan to Minister Slob to reduce the number of advertisements to be scrapped. In a letter that is in the hands of the AD, they argue that only children's programming should be made advertising-free.



The public broadcasters and the NPO have sent their own plan to Minister Slob to reduce the number of advertisements to be scrapped. In a letter that is in the hands of the AD , they argue that only children's programming should be made advertising-free.

Slob presented his new plans for the NPO in June. Among other things, he stated that public service broadcasters should be completely ad-free until 8 p.m. The broadcasters themselves are afraid that this intervention will lead to cutbacks, which means that programming will have to be cut.

The College of Broadcasting and the NPO already showed in an open letter in March that they see nothing in ad-free broadcasters. They saw an advertising-free experiment around children's programming, online and on demand only as a possibility when there is complete certainty about public funding.

Slob would not currently want to respond to the letter from the broadcasters. Wednesday debates with the House of Representatives about the future of public broadcasting.

Source: nunl

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