South by Southwest Festival: the green economy, an Eldorado or the Wild West? South by Southwest 2024, Austin's new technology festival, looked at the business value of sustainable development. Chris Kanik, the creator of the Smart Cups company, during the South by South West (SXSW) festival, March 9, 2024.

Air Company captures CO2 on industrial sites before it is released into the air and transforms it into ethanol that can be used as aircraft fuel. Sheehan Stafford, the co-founder of Air Company has in his inside pocket a small bottle of vodka.