Images generated by AI will have an identification label on Instagram and Facebook. Meta joins several large technology companies, such as Adobe or Microsoft, that are trying to create universal identification systems.
The decision is especially relevant in a year marked by the US presidential elections, where manipulated images and audio are expected to circulate on social networks to try to alter the vote. It's already happened, in fact. In the last primaries of the Democratic party in the state of New Hampshire, thousands of voters received phone calls with a message generated by artificial intelligence.