Google will delete data from millions of people who browsed in incognito mode. In 2020, several users sued the company because they considered that the name was misleading and created an expectation of privacy that did not correspond to reality.
Google assures that the data that it will delete and stop collecting in the coming years is worth approximately $5 billion, the amount that the plaintiffs requested as compensation. As part of the agreement, Google will also activate by default the blocking of third-party cookies when browsing in incogenito mode for the next five years.