German bicycle industry is experiencing a drop in sales and jobs are at risk. Manufacturers now often have full inventories and the industry has slipped into crisis.
In the first five months of 2023, the association registered a 20 percent decline in sales of normal bikes. The decline in e-bikes was not quite as severe (twelve percent) But the association still expected a decline of ten percent in this segment for the year as a whole. The idea that you can get bikes for half the price is unrealistic, says Burkhard Stork, managing director of the Bicycle Industry Association.