Bodegas Marqués de Cáceres launches its new corporate brand. Today, the firm founded in 1970 continues to celebrate the uniqueness of each vintage, each moment and each person.

The objective is to capitalize on the solidity and prestige that guarantees them, enhancing the dynamism and freshness that characterizes them. "Many people see us as a century-old winery, when we are not," says its president Cristina Forner. "What's more, there are many consumers who associate us so much with our red wine from Rioja that they are surprised to discover the rest of the portfolio"