The first seven rounds of the Chinese Super League averaged nearly 20,000 spectators per game. Clubs have launched new measures to convey humanistic feelings, develop the matchday economy, explore benign development, and respond to fans' expectations with a better experience.
"Watch a football game, send a concert", interesting conversations between fans, have become a post-game tradition. Chengdu Rongcheng Football Club has set aside a special stand to invite teenagers and "city heroes" to watch the game.