More than 120 million Americans watched the Super Bowl, audience record. 123.4 million viewers in the United States watched on Sunday, on their television or in streaming.
The American football championship finals now exceed 110 million viewers each year. But for this edition, curiosity had further grown around the presence in the stands of the American pop star Taylor Swift, in a relationship with a Kansas City Chiefs player, Travis Kelce, whom she came down to kiss on the pitch after a victory at the end of the suspense.