Dutch Lottery, including the Staatsloterij, TOTO and Lotto, takes care of all the tickets. All lots and forms with the exception of Scratch Cards are intended to look the same from October. That says a spokesman for Dutch Lottery to NU.nl.
This means that Willem van Oranje can no longer be seen on the Staatsloten, whose image has been on the lottery tickets since 2008. The State Lottery has been in existence for more than 290 years. "Over the centuries, the appearance has been changed more often," said the spokesperson.
Until October, both new and old lots are in circulation. Due to the outbreak of COVID-19, the transition takes slightly longer than initially planned. "Both new and old tickets are valid."
According to the spokesman, the devices with which the tickets and form are printed in the shops were due for replacement. "It's just like with phones, at some point the hardware is outdated and can be done better and faster with new equipment."
The new equipment meant that the paper had to be replaced anyway, and the Nederlandse Loterij took advantage of this to give all games of chance the same appearance. "So that consumers immediately see that these games belong to us," the spokesperson explained.
Turnover of 1.3 billion euros and 173 million euros in profit
The Dutch Lottery does not say how many of the different lots are sold, but does say that six million lots are sold at the State Lottery's New Year's lottery. "That is the most popular lottery. In any case, almost every Dutchman sometimes plays in one of the games of chance."
The total turnover of the Dutch Lottery last year amounted to more than 1.3 billion euros and almost 895 million euros were paid out in prize money. The result came to EUR 173.1 million. "That is almost entirely paid to Dutch sports, eighteen charities and the Ministry of Finance."
In addition to the State Lottery, TOTO and Lotto, Lucky Day, Eurojackpot and Scratch Cards also belong to the Dutch Lottery.