Taiwanese businessmen visit the "Hometown of Apples" to support rural revitalization and integration of culture and tourism

　　China News Service, Zhengzhou, March 28th: ​​Taiwanese businessmen enter the "Hometown of Apples" to support rural revitalization and cultural tourism integration

　　Author Wang Yu

　　What would it be like to eat the Big Apple, visit Hangu Pass, and read the Tao Te Ching? Recently, more than 40 Taiwanese businessmen were invited to Lingbao City in Sanmenxia, ​​Henan Province to observe the development of local rural revitalization and cultural tourism integration industries, and to negotiate cooperation.

　　Lingbao is located in the eastern part of the Loess Plateau at 34 degrees north latitude. The light, temperature and humidity are suitable for apple growth. It is one of the best growing areas for apples in China. Since the introduction of apple cultivation in 1921, it has a history of more than 100 years and is known as the "Hometown of Apples". " known as. Hangu Pass, located in Lingbao, is considered to be the place where Laozi, the founder of the Chinese Taoist school, wrote the Tao Te Ching.

　　As a member of the observation group, Wang Zhengzhu, chairman of the Zhengzhou Taiwan Compatriots Investment Enterprises Association, told a reporter from China News Service that during his trip to Lingbao, he admired the "source of Taoism" and wanted to find some cooperation opportunities.

　　Wang Zhengzhu has lived in Taiwan since he was a child. When he and his wife were searching for their roots in the mainland 14 years ago, they discovered business opportunities and decided to invest in Henan. At present, he has invested in and built a number of factories in Henan that focus on the development of modern agricultural circular economy.

　　"My ancestral home is Jiangxi, and my wife's ancestral home is Henan. One is a land of fish and rice, and the other is a major grain-producing province. They are both closely related to food." When Wang Zhengzhu was searching for roots in the mainland, he discovered that the soil structure of some farmland has changed due to the long-term use of chemical fertilizers, and the organic matter The content is relatively low, and he believes that helping growers improve the soil environment is a good business opportunity.

　　In Wang Zhengzhu's view, Henan, as a major agricultural province, has many investment advantages. Against the background of the mainland's comprehensive promotion of rural revitalization, Taiwanese businessmen should seize this opportunity. "Green and pollution-free fruits and vegetables are becoming more and more popular, which is also the future." a direction".

　　"Agriculture needs scientific and technological support, and there will be many opportunities in the future." During this trip to Lingbao, Wang Zhengzhu signed a cooperation agreement with a local agricultural technology company.

Recently, Taiwanese businessmen observed and tasted apple cider vinegar drinks at a fruit processing factory in Lingbao City. Photo by Wang Yu

　　In a fruit processing factory, Taiwanese businessmen witnessed the process of sorting and processing Lingbao apples: when the apples were "walked" on the conveyor belt for inspection, 42 "photos" were taken of their weight, size, color, acidity, The sugar content will be intelligently recognized.

　　After tasting Lingbao apples, Huang Manhua, a Taiwanese businessman who has long been engaged in cultural industry investment and research, was full of praise. She said that in Hong Kong, Macao and Taiwan, many veteran chefs will give a specialty dish cultural connotation, thus gaining many old fans. “Lingbao apples can also be combined with Laozi culture to create some special products, such as apple dishes, apple dishes, etc. Desserts and the like may attract more young fans.”

　　Taiwanese businessman Lin Qijin has been paying attention to the development of rural revitalization in mainland China and has conducted relevant research in many cities.

　　"It is very important to turn waste into treasure." Lin Qijin said that currently there are some good things in mainland China's rural areas that have not been taken seriously. For example, he said that Cornus officinale has many medicinal effects, and its seeds can be made into Dogwood seed oil, but it is a pity that farmers in some places dispose of it as waste.

　　He suggested that rural revitalization should pay more attention to the development of local characteristics, brand building and promotion, and should be carried out simultaneously with the integration of culture and tourism.

　　Lin Yisheng, executive vice president of the National Taiwan Compatriots Investment Enterprise Association, who participated in the entire event, said that the traditional culture of both sides of the Taiwan Strait comes from the same origin, and Lingbao's Laozi culture enhances the emotional identity of "one family on both sides of the Taiwan Strait". The mainland's rural revitalization and integration of culture and tourism require more Taiwanese compatriots to participate. He will leverage his network and resource advantages to drive more Taiwanese businessmen and Taiwanese compatriots to the mainland for sightseeing, exchanges, negotiations, and investment. (over)