China News Service, June 19, according to Reuters, on the 19th, people from many places in Japan lined up in front of the store to buy Uniqlo's new breathable masks, and Uniqlo's shopping website also appeared paralyzed.
According to reports, Uniqlo began selling it on the same day, using a mask made of breathable fabric consistent with the brand's best-selling underwear Airism to prepare for the new crown epidemic to continue into the summer.
Airism is one of Uniqlo's most popular products and is known for keeping wearers cool during high temperatures and exercise.
The report pointed out that because the epidemic may last for a long time, this has prompted Japanese consumers to actively buy reusable and washable masks, although the initial demand for disposable masks has become very easy to buy.