China News Service, Beijing, April 8 (Reporter Liu Liang) China's State Administration for Market Regulation held a special press conference on the 2024 "Iron Fist" operation for investigating cases in the field of people's livelihood on the 8th. The reporter learned from the meeting that in 2023, China's market regulatory authorities at all levels investigated and handled 565,000 illegal cases in the field of people's livelihood, involving a value of 2.81 billion yuan (RMB, the same below). Among them, more than 100 million yuan was confiscated in cases involving illegal advertising of "miracle doctors" and "miraculous medicines".
Kuang Xu, director of the Law Enforcement and Inspection Bureau of the State Administration for Market Regulation, said that last year, the market supervision department targeted prominent problems around the public and severely cracked down on various illegal activities in accordance with the law, including: illegal addition of sugar-lowering, blood pressure-lowering and lipid-lowering substances to food, counterfeit and shoddy fertilizers, and fraud False propaganda such as single-hyphenate letters, false and illegal advertisements for "miracle doctors" and "miracle medicines", production and sales of inferior gas appliances, illegal production and use of small boilers and use of unregistered elevators, use of unfair format terms to infringe on consumer rights, counterfeiting of well-known brands and " "Hitchhiking", "Hitchhiking", etc.
In response to the chaotic advertising of "miracle doctors" and "miracle medicines" that have been widely reported by the society, Gu Baozhong, market inspection specialist of the Advertising Supervision Department of the State Administration for Market Regulation, pointed out that in 2023, market supervision departments investigated and dealt with a total of 9,572 illegal cases of "miracle doctors" and "miracle medicines" advertising , fined and confiscated 125 million yuan, forming an effective deterrent. In 2024, market supervision departments will continue to crack down in accordance with the law on false and illegal advertisements in the fields of medical care, drugs, health foods, medical equipment, education and training, which have concentrated social responses and are closely related to people's lives.
2024 is the fourth year that the State Administration for Market Regulation has launched Operation “Iron Fist”. Kuang Xu emphasized that security and anti-fraud work will be done within the framework of people's livelihood. In terms of safety, the main areas are food safety, industrial product quality and safety, and special equipment safety. In terms of anti-fraud, it includes price gouging, false and illegal advertising, various online and offline illegal cases that infringe on the legitimate rights and interests of consumers, meter cheating at gas pumps, use of unfair format terms to infringe on consumer rights, trademark infringement, counterfeiting or fraudulent use of geographical indications, etc. Illegal cases. (over)