China News Service, September 18 According to the website of the Ministry of Commerce, the Ministry of Commerce and the Central Broadcasting Corporation jointly organized the 2020 National Consumption Promotion Month from September 9th to October 8th.

In the first week of the event (September 9th-September 15th), the national consumer market activity accelerated its recovery, the business indicators of various industries rose steadily, the residents' willingness to consume increased significantly, the previous suppressed demand continued to be released, and the epidemic factors were unfavorable to market development The impact was further weakened, and the "One Hundred Cities and Ten Thousand Enterprises to Promote Consumption" campaign achieved a good start.

The monitoring and analysis results of the third-party payment platform showed that the total consumption of goods and services nationwide in the first week of the event exceeded 980 billion yuan, an increase of 8.1% from the previous month.

  First, the effect of replenishing commodity consumption is obvious.

The monitoring and analysis results of the third-party payment platform showed that in the first week, the total national commodity consumption reached more than 620 billion yuan, an increase of 12.7% from the previous month.

The total sales of key participating companies monitored by the Ministry of Commerce increased by 5.8% month-on-month, the sales level returned to more than 90% in the same period of the previous year, and 38.9% of the companies achieved positive year-on-year sales growth.

Among them, the monthly consumption promotion activities directly contributed to an increase of 1.64 billion yuan in merchandise sales, accounting for 16.5% of the total merchandise sales.

80.6% of monitoring companies said that consumption promotion activities have played a major role in promoting the sales growth of food, clothing and daily necessities.

According to monitoring data from the China Automobile Dealers Association, the national retail sales of passenger vehicles in the first week of the event were 298,000, a year-on-year increase of 38.6% and a month-on-month increase of 40.1%, which is expected to further accelerate the growth of total social consumer retail sales in September.

  The second is the outstanding contribution of online retail channels.

Monitoring data from key e-commerce platforms showed that online retail sales of physical goods nationwide in the first week of the event increased by 22.7% from the previous month.

Among them, the sales of upgraded products increased by 19.4% month-on-month; the sales of imported products increased by 28.4% month-on-month, which was 5.7 percentage points higher than the overall growth rate.

Among the 18 categories of commodities, 16 categories achieved double-digit growth. Among them, cosmetics, clothing, shoes and hats, grains, oils and foods grew the fastest, increasing by 32.1%, 28.6% and 26.9% respectively from the previous month.

The monitoring and analysis results of the third-party payment platform showed that the scale of online consumption nationwide reached more than 350 billion yuan in the first week, an increase of 16.4% month-on-month, of which the total amount of consumer vouchers write-offs was 16 million yuan, which led to an increase of 103 million yuan in product sales.

  The third is the overall recovery of physical business operations.

According to the monitoring of relevant professional institutions, the total sales of more than 60 types of offline physical retail merchants increased by 2.8% year-on-year.

In the first week of the event, 20 key large-scale domestic trade circulation companies recommended by the 12 participating industry associations achieved total sales of 3.28 billion yuan, an increase of 44.5% from the previous month. Among them, the sales of 3 companies increased by more than 50% from the previous month, and the other 6 Corporate sales achieved positive year-on-year growth.

In the first week of the event, the average passenger flow of shopping malls across the country reached 15,400; the overall passenger flow recovery rate (the ratio of this week's passenger flow to the expected passenger flow without the epidemic) reached 83.3%, an increase of 0.9% from the previous month.

Judging from the key participating companies monitored by the Ministry of Commerce, 97.1% of the companies believed that this event boosted development confidence and expectations and promoted the growth of operating income.

  The fourth is the concentrated release of frustrated service demand.

In the first week of the event, according to the monitoring of relevant professional institutions, the total sales of 9 types of offline residential service merchants increased by 34.4% year-on-year.

The total sales of key participating companies monitored by the Ministry of Commerce increased by 3.7% month-on-month, of which the sales of shopping mall service businesses increased by 7% month-on-month; and the turnover of catering companies increased by 1.5% month-on-month.

Consumption promotion monthly activities directly contributed to an increase of 22.09 million yuan in catering turnover, accounting for 9.4% of catering operating income.

The monitoring and analysis results of the third-party payment platform showed that the national service consumption scale in the first week was nearly 360 billion yuan, an increase of 1.4% from the previous month.

  Fifth, there are various activities in various regions.

In the first week of the event, more than half of the provinces, autonomous regions and municipalities carried out key activities such as the integration of business, travel and culture, the "thousands of thousands of shops" food collection, the "time-honored" carnival, and the transfer of pedestrian street exports to domestic sales.

18 regions including Shanxi, Shaanxi, Qinghai, Gansu and Heilongjiang have carried out the issuance of consumer vouchers, and a series of activities to promote consumption with the theme of "Jin Qinglai Consumer" will issue 500 million yuan of consumer vouchers.

Government leaders from 9 regions including Inner Mongolia, Jiangsu, Hunan, Ningxia and Chongqing participated in the live delivery activities.

A total of 21 regions across the country have established a joint working mechanism for government departments, Jiangsu has introduced 25 supporting policies and measures, and Beijing has established a joint meeting mechanism for consumption seasons.