(Economic Observation) Help foreign trade enterprises to transfer domestic epidemic situation to promote rapid growth of China's smart sales service industry
China News Agency, Guangzhou, July 17 (Reporter Xu Qingqing) Many Chinese foreign trade enterprises turned to domestic trade under the epidemic, helping these enterprises overcome difficulties in their transformation and also bred huge business opportunities. Li Zhan, CEO of the intelligent sales service provider Guangzhou Tanji Technology Co., Ltd., told reporters recently that since the outbreak, the company has received help messages from many foreign trade companies, "The sales teams of such foreign trade companies need to turn to the shortest possible time. In the domestic market, how to find your own customers precisely depends on the fate of the enterprise."
Intelligent sales service is a new form of business service that has grown up with big data and AI (artificial intelligence) technology. Guangzhou Tanji Technology Co., Ltd. was established in 2016. The company helps B2B (Business-to-Business) enterprises to provide full-process intelligent sales services from lead mining, business opportunity reach, customer management to order analysis to help enterprises achieve wisdom Sales.
Since the outbreak, many industries have stalled because of the outbreak, but Guangzhou Exploratory Technology Co., Ltd. has been busier than ever. According to reports, during the epidemic, about 20% of the company's new customers were foreign trade companies. In the first quarter, the growth rate of customers increased by 200% year-on-year, and the performance achieved a growth of more than 200%.
Affected by the overseas epidemic, the foreign orders of Guangdong Poly Fiber Cable Communication Co., Ltd. were cut, and the offline customers were basically blocked. The sales staff could not pass the product value through the interview, which had a huge impact on the company’s performance. As a B2B fiber optic cable production and sales enterprise, the company can only transfer domestic sales to make up for the loss of overseas orders, but the biggest problem of foreign trade to domestic sales is how the sales team can accurately find customers suitable for the enterprise.
Li Zhan said that many foreign trade companies have encountered some difficulties in transferring domestic sales. In addition to the European standard or the American standard is not suitable for the domestic market, on the other hand, the original foreign trade sales team has no domestic customer source: without high-quality customer resources, it is difficult Reaching customers and difficult to contact customers.
After Guangzhou Exploratory Technology Co., Ltd. helped Guangdong Poly Fiber Cable Communication Co., Ltd. build a smart sales system, it added more than ten customers every day and contributed over 50,000 yuan in orders every month. The person in charge of the company said that it took about 10 days to find a job, and it only took 10 minutes to use digital tools, which greatly improved efficiency.
Shenzhen Minghua Avionics Technology Co., Ltd. is engaged in the electronics manufacturing industry and has encountered the same dilemma as Guangdong Poly Fiber Cable Communication Co., Ltd. After obtaining the help of intelligent sales services, its domestic sales performance increased by 200% year-on-year.
The smart sales service in the B2B market is also favored by domestic Internet giants. Starting in 2019, Alibaba and Salesforce have reached a strategic cooperation, Baidu has independently developed Aifanfan, Tencent's strategic investment and sales, etc.; intelligent sales services have also been favored by capital. Recently, Guangzhou Tanji Technology Co., Ltd. announced the completion of a 120 million yuan series B financing, led by Sequoia Capital China Fund, Qiming Venture Capital and follow-up investment. Previously, the company's A round of financing was jointly invested by Alibaba and Qiming Venture Capital.
Zhai Jia, Managing Director of Sequoia Capital China Fund, said recently, "The B2B sector is becoming an increasingly important growth point in the Chinese market. The traditional B2B sales model has gradually reached the ceiling, and intelligent sales will become a breakthrough point for enterprise development. Especially with With the continuous opening of Chinese enterprise data and the maturity of AI technology, the scenario-based application of data intelligence in the B2B field will become increasingly popular." (End)