There is no contradiction between stimulating consumption and protecting the ecological environment, and promoting green consumption can not only form an effective stimulus to economic development, but also contribute to the improvement of the degree of industrial greening

On March 31, the Executive Meeting of the State Council issued three initiatives to promote automobile consumption, two of which are particularly interesting: one is to extend the new energy vehicle purchase subsidy and purchase tax exemption policy for two years; Supplement and support the elimination of diesel trucks with emission standards of National III and below in key regions such as Beijing, Tianjin and Hebei. The two measures are closely related to ecological and environmental protection. This is a clear signal from the state: to promote consumption, we must focus on green consumption and green development.

Since the outbreak of the New Coronary Pneumonia, social consumption has plummeted, and some industries have experienced difficulties in developing their industries. According to data released by the National Bureau of Statistics, from January to February, the value added of China's industrial enterprises above designated size fell by 13.5% year-on-year; service industry production fell by 13%; total retail sales of consumer goods fell by 20.5% year-on-year. Under such circumstances, the central and local governments have promulgated a number of measures to promote consumption, in order to drive the return of the industry boom. These measures are very targeted and are being implemented one by one.

Some people think that in order to form effective stimulus to industry and economy, we must take more strong measures and less hard constraints. Green concepts and ecological and environmental protection requirements can be put aside for a while, and we may wait for the economic order to return to the normal track and make corresponding adjustments. However, in the long run, consumption promotion must not relax the "green" string.

The Politburo meeting of the Central Committee of the Communist Party of China on March 27 emphasized that the three major battles should be firmly fought. Among the three major battles, the situation of pollution prevention and battle, especially the blue sky defense battle, remains severe. Although the quality of the ecological environment has improved in recent years, the improvement results are still relatively fragile, and air pollution has frequently occurred in many areas. In January and February this year, Beijing, Tianjin, Hebei and surrounding areas experienced several heavy air pollution processes. Although this is related to unfavorable meteorological conditions, the fundamental reason is that the amount of pollutant emissions is too large. Therefore, we must consistently improve production methods and lifestyles, strive to reduce the total amount of pollution emissions, and lay the foundation for the continuous improvement of environmental quality.

A good ecological environment is the most inclusive well-being of people's livelihood. Resolutely fight the battle of pollution prevention and control, and constantly improve the quality of the ecological environment, in order to protect the health of the people and continuously enhance their sense of gain, happiness, and security. Consumption is the precursor of production. If economic stimulus measures cannot be guided by the concept of high-quality development, "hungry will not choose food" to promote consumption will inevitably lead to more ecological damage and environmental pollution, which will directly damage the health of the people and deviate from pollution prevention. The original intention of the tough battle. There is no contradiction between stimulating consumption and protecting the ecological environment. Promoting green consumption can not only form an effective stimulus to economic development, but also help to increase the degree of industrial greening.

Promoting the transformation of production methods and lifestyles is the proper meaning of building an ecological civilization. Green consumption is an important part of promoting the transformation of production and lifestyles. If all localities formulate measures to promote consumption and consciously lean towards greener industries and more environmentally friendly companies, the distance between the people and green living is even closer. For example, to promote catering consumption, the relevant departments may wish to rank catering enterprises according to their smoke emission levels, so that the public can make green choices; another example, promoting cultural tourism consumption can encourage people to enter eco-tourism scenic spots and see more An ecological theme movie. These measures not only can effectively guide the public's green consumption, but also affirm and encourage the greening of enterprises.

This year is the year of a decisive victory for a well-off society in an all-round way. The people's expectation of a well-off society is a well-off society of production development, affluent life, and a good ecology. Any deficiency in it will affect the quality of the well-off society. We look forward to more “green” measures to promote the win-win situation of economic and social development and ecological and environmental protection.

"People's Daily" (05 April 2020 version 05)

Sun Xiuyan