Cashless settlement "Invest with accumulated points" service spreads January 19 10:51
Amid growing interest in asset formation, services in the financial industry that allow purchases of stocks, investment trusts, etc. at points earned through cashless settlement instead of cash have expanded, and are attracting attention as a means of easy asset management, especially among young generations. You.
As the mechanism for purchasing goods and services with cashless payment points has spread to a wide range of fields, the financial industry is also actively pursuing “point investment” services for purchasing stocks and investment trusts.
Of these, the stock point, a venture company in Tokyo, offers a service that allows cashless payments and other points to be exchanged for stock through securities company accounts.
The number of users of the service has increased six-fold in the past year, and the company is aiming to increase the number of users by increasing the number of target products to 190, which is more than ten times a year ago.
In addition, Rakuten Securities, a major online securities company, has been focusing on a service that can invest the points of the Rakuten Group three years ago, and with the increase in users, it has become possible to purchase new shares last October.
In addition, au Cabcom Securities has decided to enter into point investment.
Interest in these services is growing, especially among younger generations, because they can easily invest using points instead of cash, and companies want to enhance their services and attract customers in the future.