This company of 34 employees has designed an identification system, in the form of clouds of points engraved on the object, allowing “to attest to its origin and its value”
In strong development, it indicates that it has already marked millions of bicycles, to fight against theft or scams during resales.
Have you ever found a bunch of keys on the street, but never been able to find its owner and give it to him?
It is this banal story that led, five years ago, to the creation of Ocode, a start-up which today aims to make its innovative marking technology a global standard.
Based in Nantes (Loire-Atlantique) and La Roche-sur-Yon (Vendée), this company has designed an identification system, in the form of clouds of points engraved on the object, allowing "to attest to its origin and its value.
“We thus give a unique identity to each property, to which is associated a certificate of ownership, explains Vincent Roux, 45, co-founder of Ocode.
A bit like the license plate and the gray card of a car.
»
To stay in the field of transport, it is thanks to the bicycle that everything rolls today for this company, which reached 3 million euros in turnover in 2021 and still hopes to double it this year.
Riding on the mandatory marking of bicycles since January 2021, it has already convinced various manufacturers and retailers to become customers and has thus identified millions of bicycles in Europe.
All you have to do is scan this kind of inviolable QR code, engraved on the frame, with your smartphone to have access to a lot of information on the two-wheeler, or even to its digital safe which can contain various documents, such as invoices.
“When you buy a bike on Le Bon Coin and it has an Ocode, you can immediately see if it has been declared stolen, what its history is, if it has been repaired, etc., illustrates Vincent Red.
Our two major subjects are restitution in the event of forgetfulness, loss or theft, and the prevention of scams for second-hand items.
» The application also allows you to get in touch via a chat with the owner of the object (whose anonymity is guaranteed), useful for example in the case of keys found on the sidewalk... Other uses are possible, as tested by the SNCF for the internal management of its fleet of digital tablets intended for agents.
Making NFTs accessible
The traceability of objects is based on the famous NFTs, these “non-fungible tokens” or non-interchangeable tokens in French, attached to a private blockchain.
Here, no speculation or cryptocurrency, the founders of Ocode claim to have chosen this device for its ultra-secure aspect.
In any case, no personal data on the user is in theory disclosed.
“We want to make this technology, which sometimes frightens, accessible to ordinary mortals, believes Vincent Roux.
That's why we talk about real-world NFTs.
This summer, identification kits (with labels to stick on and not a code to burn) will also be accessible to the general public, in order to develop the community of users.
The company, which currently employs 34 people, still plans to move up a gear by hiring around 30 employees and doubling the number of codes issued (12 million last year) by 2022. Computer equipment, luggage, sporting goods or second-hand cars are among the goods on which it hopes to be able to impose its mark, in France and abroad.
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NFT
start-up
Pays de la Loire
Nantes
high tech
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