Text, Photos/Guangzhou Daily All Media Reporter Xu Xiaofang

  "Now that there is a shortage of chips and the price of raw materials is rising, we can keep the price unchanged and give you the latest chips." In the propaganda caliber of some auto sales staff, "no price increase" has become a Important promotional highlights.

This situation is not unrelated to the recent price increases of new energy vehicles.

  On the evening of March 19, WM Motor announced that due to factors such as the continued sharp rise in raw material prices and tight supply from suppliers, WM Motor will adjust the prices of models on sale, and the price increase will be 7,000 yuan after comprehensive subsidies. ~26,000 yuan.

  It is worth noting that the recent competition of new energy vehicles, fuel vehicles, is also facing the challenge of rising gasoline prices.

In this case, should consumers choose fuel vehicles or new energy vehicles?

What factors should be considered in addition to fuel and electricity costs?

The reporter interviewed professionals to analyze this issue.

  Raw material prices rise, new energy vehicle brands adjust prices one after another

  Recently, there have been more and more voices about the price increase of new energy vehicle brands.

On March 18 alone, Xiaopeng Motors, Geometric Motors and Leapmotor all announced price increases.

Judging from the reasons for the price increase in the announcement, the main "muzzles" are focused on "the sharp rise in the price of raw materials" and the "reduction of national subsidies".

  The nervousness of this round of “price hikes” for new energy vehicles has gradually spread since Tesla adjusted the prices of its models several times last year.

In the past few days, Nezha, BYD, and Tesla have announced price increases.

On March 17, Nezha Automobile announced that it would increase the price of all models by 3,000 to 5,000 yuan; on March 15, BYD issued an announcement announcing the official announcement of relevant new energy models in the "Dynasty" and "Ocean" sales networks. The guide price is adjusted, ranging from 3,000 to 6,000 yuan; Tesla even released the Model 3 rear-wheel drive version, high-performance version and Model Y on March 15 and March 17 one after another. The price of the performance version will be adjusted in turns, ranging from 14,000 to 20,000 yuan.

  Li Xiang, founder of Lixiang Auto, explained this round of price increases on March 19.

He said, "At present, the brands that have contracted with battery manufacturers to determine the price increase of batteries in the second quarter have basically announced price increases immediately. Most of the price increases have not been negotiated yet. Yes, the price will generally increase immediately after the negotiation is completed.”

  Many people in the industry believe that this is closely related to the sharp rise in the price of raw materials for new energy vehicle power batteries.

The data shows that the current upstream costs led by nickel and lithium carbonate are still rising.

Among them, the price of nickel is still at a high position; the price of lithium has also increased tenfold in more than a year from 50,000 yuan/ton in early 2021 to the current 500,000 yuan/ton.

  Cui Dongshu, secretary-general of the Passenger Federation, pointed out that the increase in the price of raw materials for new energy vehicles is a cyclical behavior.

With the recovery of the supply environment at the raw material industry end, the unfavorable factors of price increases will also be alleviated to a certain extent.

  Gasoline prices rise, filling a car tank of fuel costs about 30 yuan more

  While the new energy vehicle "waiting family" shouted "missed" in the face of rising prices, fuel vehicle owners are also facing pressure from rising oil prices.

At 24:00 on March 17, the domestic gasoline price was raised by 750 yuan/ton, and the diesel price was raised by 720 yuan/ton.

Equivalent to the price increase, the price of No. 92 gasoline will increase by 0.58 yuan/liter, the price of No. 95 gasoline will increase by 0.62 yuan/liter, and the price of No. 0 diesel will increase by 0.61 yuan/liter.

Moreover, this round of oil prices has been adjusted for the fifth time since 2022. With the addition of a price increase at the end of December last year, domestic refined oil prices have risen for six consecutive years, setting a record for the largest increase since the new pricing mechanism in 2013.

  According to statistics, after the current round of oil price hike, based on an ordinary private car with a fuel tank capacity of 50L, a fuel car owner will spend about 30 yuan more to fill up a tank of fuel.

In this regard, Cui Dongshu, secretary-general of the Passenger Federation, said that high oil prices directly pushed up the daily commuting cost of fuel vehicles.

  "As a fuel vehicle owner, I add up to 1 to 1.5 tanks of fuel a month on average. If the cost of filling a tank of gasoline costs an average of 30 yuan, then the estimated cost of spending on gasoline in a year is 3600-5400 yuan." Zhang Xiang, a researcher at the Automotive Industry Innovation Research Center of North China University of Technology, shared his personal experience when talking about the rise in gasoline prices, and in his opinion, the rise in oil prices may not necessarily continue.

It is worth mentioning that for the changes in oil prices in the future, many people in the industry also said that although the oil price has risen sharply in the short term due to geopolitical and other factors, the motivation for the continued rise in oil prices is insufficient, and the oil prices are expected to be lowered in the later period.

  Who is more cost-effective between new energy vehicles and fuel vehicles?

  In the face of rising oil prices and car prices, "which type of car is more cost-effective to buy" has become a consideration for many car owners.

On March 9, Shen Hui, the founder of WM Motor, issued a document saying that based on the calculation of 100,000 kilometers in five years, the electricity consumption of smart pure electric vehicles can save about 80,000 yuan compared with the fuel cost of fuel vehicles.

  However, Zhang Xiang believes that the rise in oil prices is not enough to become a "quality" factor for consumers to change their minds and purchase new energy vehicles.

"It is the demand of some first- and second-tier city residents for car license plates that promotes consumers to buy new energy vehicles, as well as the acceleration of new energy vehicles themselves, low charging costs, intelligence and other factors." He said that at present, oil prices are rising. The sales promotion of new energy vehicles is still relatively small.

  For the average consumer, the main difference between the two models is the cost of charging and refueling.

Taking ordinary fuel vehicles as an example, the recent price of No. 92 oil has exceeded 8 yuan per liter. Assuming that the fuel consumption of the vehicle is 10 liters per 100 kilometers, the cost of driving 100 kilometers exceeds 80 yuan; the consumption level of pure electric vehicles per 100 kilometers is 14.7kWh. , if calculated at 1 yuan/kWh, the energy consumption cost per 100 kilometers is only 14.7 yuan, less than 1/5 of the fuel vehicle.

  However, Zhang Xiang also emphasized that in general, the performance of new energy vehicles in terms of cost performance should be considered, as well as the battery life of new energy vehicles and the charging experience of new energy vehicles. It is so convenient to refuel the car, but the number of charging stations is still insufficient.”