After the fall 2021 launches, such as the iPhone 13, Apple complied on March 8 with its classic
spring
keynote exercise.
The CEO of the apple firm Tim Cook and his teams presented new products, but without revolutionary announcement for the general public.
From March 18, the iPhone SE, which will be 5G, will be sold from 529 euros, an attractive price for an iPhone.
A new iPad Air is also advanced, boosted by the manufacturer's M11 chip and sold from 699 euros.
The mass seemed already said.
And Apple has not contradicted the rumors for its classic spring
keynote
given from the stronghold of the apple brand, Cupertino, by Tim Cook and his teams.
In addition to a professional computer named MacStudio and a new monitor called Studio Display, the CEO of Apple presented the new iPhone SE and the new iPad Air.
The iPhone SE 5G launched from 529 euros
Unsurprisingly, the iPhone SE is therefore inducted.
And it will be 5G.
With its iPhone 8 look (it retains a button on the front), the new smartphone which will be marketed on March 18 (from 529 euros in 64 GB euros) incorporates Apple's famous A15 Bionic chip.
Hailed from all sides, the processor has largely contributed to the success of the iPhone 13 and the iPhone 13 Pro on which it was integrated for the first time at the end of 2021.
Announced as 1.8 times faster than the iPhone 8, the new iPhone SE incorporates a single rear photo sensor of 12 megapixels (f / 1.8).
We know, however, that the A15 Bionic chip allows many daring photos, such as near-perfect Portrait modes – but above all a very good job on the colors, with an infinity of nuances.
Even more, running on iOS 15, the iPhone SE will allow its users to apply their favorite photo presets, a feature appreciated by hardcore photographers.
At the price of a classic mid-range smartphone, its fairly affordable price should attract the favor of consumers who, not having the means to spend more, will still want to marry the Apple brand.
For its part, the iPhone 13 is going green and will be launched on March 18 in two new colors: a “brilliant green” for the 13 and an “alpine green” for the 13 Pro…
iPad Air with M1 chip launched from 699 euros
As expected, Apple is renewing its iPad Air.
The 2022 vintage of the tablet adopts the M1 chip, giving the digital slate "twice as fast as the best PC", according to Apple.
“He makes a huge leap!
“, Hammered Tim Cook, with 60% more performance.
Creators should appreciate.
A USB-C port is now on board.
Available on March 18 in Wifi 6 (from 699 euros) and in Wifi 6 and 4G/5G (from 869 euros), the new iPad Air runs on iOS 15 and also benefits from a new 12 megapixel camera in facade.
This automatically tracks the subject, allowing family conversations in all circumstances.
As usual with Apple, accessories are not provided: you will have to pay 135 euros for the Apple Pencil style (2nd generation) and 339 euros for the Magic Keyboard!
What to wonder if it is not better to invest in a MacBook Air or a MacBook Pro…
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