A recent report released by the Beijing Winter Olympics Organizing Committee shows that in the first year since the Beijing Winter Olympics was held, the utilization rate of the permanent venues after the games has reached 100%, realizing the smooth transition and long-term operation of the venues from the game to the post-game.
The reuse of Winter Olympics venues is not only a continuation of the concept of sustainable development of the Beijing Winter Olympics, but also provides experience that can be used for reference and promotion in the future.
First, combine the needs of the masses.
The Beijing Winter Olympics has aroused the national enthusiasm for ice and snow sports, and the Winter Olympics venues are the perfect place to promote ice and snow sports and drive the fitness of the whole people.
For example, the "Ice Ribbon" of the National Speed Skating Stadium has opened about 6,000 square meters of ice for the public to skate on, realizing the transformation from "the fastest ice" to "ice for the public"; Beijing Wukesong Ice Sports Center is open to The society holds ice hockey and figure skating teaching activities, so that ordinary people can experience the feeling of Winter Olympic athletes.
Taking advantage of the wind of the Winter Olympics, a number of ice and snow sports are taking root in the land of China, and the reused Winter Olympics venues will give more people the opportunity to experience the charm of the Olympic movement.
Second, develop the competition economy.
Olympic venues have first-class hardware facilities, and can tap their public service value by hosting high-level domestic and foreign events.
For example, the National Snowmobile and Sled Center "Xue Youlong" in the Yanqing competition area will hold regular international competitions in the future, and the National Stadium Ice Hockey Hall will become a venue for ice hockey competitions and professional team training.
With the holding of events, it will not only help to increase the popularity of the venue, but also generate event economy.
Around the reuse of Olympic venues, some event venues are also expected to find boosters for economic development.
Again, integrate into local development.
Olympic venues are also valuable cultural, sports and tourism resources. By developing functions such as cultural and entertainment performances, the sustainable use of venues can be integrated into the overall development of the region.
For example, the Olympic Gymnasium of Beijing University of Technology exhibits various exhibits bearing the memory of the Winter Olympics, such as the Winter Olympics torch. While meeting the needs of sports teaching and scientific research, it has also become an educational base for inheriting the Olympic culture.
The Zhangjiakou National Cross-Country Ski Center plans to integrate surrounding mountains, forests and other resources to build an outdoor sports park and develop special tourism, leisure and vacation industries.
This year, my country will host major sports events such as the Chengdu Summer Universiade and the Hangzhou Asian Games.
In the future, more well-known events at home and abroad are expected to be held in my country, and the successful experience of reusing Beijing Winter Olympic venues after the games will also provide more inspiration and demonstration for the event venues.
Su Ruiqi
Su Ruiqi