On May 13, the Ministry of Education released the "Monitoring Shows that Non-Disciplinary Training Prices Are Stable Overall", and announced the monitoring results of non-discipline training service market prices in 10 cities across the country, including Beijing, Shanghai, and Shenyang.
At a price of 142 yuan per hour, swimming has become the most expensive off-campus sports training subject. Sports and basic physical fitness in the senior high school entrance examination are ranked second and third, and football and table tennis are tied for fourth.
From April 2022, the Supervision Department of the Ministry of Education has commissioned the National Development and Reform Commission Price Monitoring Center (hereinafter referred to as the Price Monitoring Center) to conduct monthly non-disciplinary training service market price monitoring in 10 cities including Beijing, Shanghai, and Shenyang.
The monitoring data shows that in April 2022, the average prices of basic physical fitness, football, table tennis, swimming, Go, and high school entrance examination sports training in the monitored cities are 116 yuan, 86 yuan, 86 yuan, 142 yuan, 80 yuan, and 136 yuan per hour, respectively. , basically the same as January 2021.
Not only in these ten cities, according to the "2021 Public Fitness Behavior and Consumption Research Report", 76% of parents believe it is necessary to enroll their children in sports training classes.
According to Tianyancha data, there are currently more than 345,000 physical education and training-related enterprises in China.
From the implementation of the "double reduction" policy in July 2021 to March 2022, more than 54,000 sports education and training-related enterprises have been added in my country, which shows the importance parents attach to their children's physical fitness and sports training.
From the monitoring results of the market price of non-discipline training services in ten cities, it can be seen that the attention of swimming in sports training programs has always been high.
"Recently, many parents have come to inquire about swimming training. Generally, before the students start classes, the coaches will first test the students' basic conditions of this project, and then give guidance based on the basic conditions of the students." The person in charge of a large sports training institution said in an interview. : "In addition to dealing with sports in the middle and high school entrance examinations, more and more parents of students are paying more and more attention to their children's physical health. With the awakening of national fitness and health awareness, the sports training market has become a new trend. Our sports training institutions must do a good job in their own curriculum products, provide Better service is the long-term solution.”
In recent years, Shanghai, Guangzhou, Hainan and other provinces and cities have included swimming in the physical education examination for the senior high school entrance examination.
Taking Hainan Province as an example, this year is the first time that Hainan Province has included swimming in the sports elective items of the senior high school entrance examination since it began popularizing and promoting swimming education in 2017.
According to the data provided by the Hainan Provincial Examination Bureau, there are about 4,200 junior high school candidates who took the swimming exam in Hainan this year, accounting for 3.4% of the total number of candidates.
Although the proportion of candidates participating in the swimming test is not high, many candidates have "swimming" with full marks.
Favorable policies have continued, and the number of youth sports training institutions has shown an explosive growth. In recent years, the sports training market has faced problems such as unqualified training institutions and coaches, and irregular venues and training content. Therefore, provinces and cities quickly responded. related policy.
The State Sports General Administration issued the "Code of Conduct for Extracurricular Sports Training" at the end of December 2021. Beijing, Tianjin, Shanghai, Hebei, Jiangsu, Hunan, Shandong, Zhejiang and other provinces and cities have also issued sports The rules and regulations such as the management measures for off-campus training institutions or the setting standards for non-discipline (sports) off-campus training institutions shall systematically regulate off-campus training institutions from various aspects such as funds, venues, qualifications, and coaching personnel.
The policy is favorable, and the positive response of all parties in the society, including the parents of students, has injected a boost into the youth sports training market.
In this regard, some experts believe that non-disciplinary training institutions such as off-campus sports training should pay attention to standardized supervision while welcoming policy dividends, so as to create a better environment for young people to participate in extra-curricular sports training.
Under the influence of multiple factors such as policy guidance and social capital participation, the youth sports training market will usher in faster development.