When Brynäs hosted Luleå in the third final match on Sunday, there were 6,537 spectators in the arena in Gävle.
New audience record for Swedish women's hockey.
- It is absolutely fantastic, said Johan Cahling, brand manager in Brynäs, in SVT's broadcast.
But the newly set record will already be broken tomorrow.
When the tickets for the fifth and decisive Swedish Championship final were released on Wednesday morning, the seat tickets ran out in just seven minutes, says Peter Liljegren Appelquist.
- We have passed with a margin of 7,000 tickets sold.
We have places left at home and away to sell.
But there was a patch on the lid on the seat tickets after seven minutes.
- It is very fun and we are happy that the girls get the attention they deserve.
The Swedish Championship final will be broadcast on SVT2 and SVT Play at 18.00.
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Brynäs crushed Luleå in the fourth Swedish Championship final Photo: TT