Last year, 37-year-old Mo Farah announced that he is making a new investment towards the Olympics in Tokyo, where the goal is to take gold in the 10,000 meters.
But now another project has emerged.
During the winter, the British will take part in the reality series "I'm a celebrity ... Get me out of here!", Where the competitors are faced with tough trials.
- I have seen it on TV and thought I would like to challenge myself and see how I manage, he says.
"Associates me with running but nothing else"
The competition usually takes place in the Australian jungle, but due to the pandemic, this year it will take place in the Welsh countryside.
Farah hopes to show a more personal side of himself.
- I know that many people will be surprised because they have not seen me that way.
They associate me with running and winning, but nothing more than that, he says.
Farah has won four Olympic gold medals and five World Cup titles in the 5,000 and 10,000 meters.
In 2017, he launched a marathon venture.