The controversial 'City of 15 minutes' that marks the campaign and scares away Vox: "They want to prevent us from walking through the streets"

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It is one of the most revolutionary and polarizing urban approaches of recent decades. A recipe book for the transformation of the neighborhoods that has been applied in the five continents and that had the city of Paris (governed by the socialist, Ana Hidalgo) and later Île de France (the region of the French capital, governed Valérie Pécresse, of the Soyons Libres party, of the right) as great international showcases. More Madrid has turned the concept of the City of the

s 15 Minutes

and the PSOE has incorporated it into its program. From Citizens and the PP have flirted to a greater or lesser extent with their postulates and

to lock people up in their neighborhoods.

The

-or "city of happy proximity", as its creator calls it- is

. "It seeks to offer a city of

so that in those services: a restaurant, a school, a sports center, a cinema, a theater ... are very close so you don't need the car," he explains to GRANMADRID.

In Moreno's opinion,

important that his philosophy on cities tries to reverse: "We carry

: the industrial estate, the area of economic activity, the corporate district with the skyline, or the cultural areas," he says.

Given this approach,

With more quality in the offer of all kinds of service and with more social mix: it is about abandoning the neighborhood of the rich and the neighborhood of the poor. End the model of social housing away from the city and that the center is only for tourism activities. It's about going towards a city where there is a greater mix of social categories and activities," he adds. "And that does not happen by building more," he continues, "but by using more and better what already exists and that can accommodate this diversity of uses and social categories."

A concept that Más Madrid has incorporated into the heart of its program to the point that today

of

, a choral volume in which, in addition to Moreno himself, the candidate for the Community of Madrid of his party, Mónica García, appears as co-author.

Although

those who consider that the most important thing in the city is that men and women have a quality of life that dignifies us", the truth is that

.

The ideologue of 'The City of 15 minutes', Carlos Moreno, at a rally of Más Madrid.

MORE MADRID

"I'm here to support

Rita Maestre

, to support Más Madrid. To support the next. Because the best thing that can happen to a scientist in his life is to have some idea that can be materialized in a correct realization. That has happened in Paris [where he was Anne Hidalgo's most influential advisor], in many cities in France and around the world. My most fervent wish is that it can be done in Madrid.

," Moreno said during his first public intervention with the party.

A concept with which Ciudadanos has flirted in the capital. Begoña Villacís assured in 2021 that

. In addition, from the institutional website of the City Council, where they govern together with the PP, he has assured that "9 out of 10 Madrilenians live under the theory of 'the city of 15 minutes'".

However, when voting to implement Moreno's model in the consistory, the councilor of the urban development area Mariano Fuentes (Cs) said that

of the citizens'. A sense of vote shared by the PP and Vox.

Más Madrid also tried to bring this concept to the Assembly where

. «

and then they bring a solution apparently very friendly but in the end it always ends up translating into the same thing: ideological impositions, "said the popular deputy, Enrique Serrano. A rejection of this concept of city despite the fact that one of the objectives of Ayuso is that in the medium term the entire Community has distributed services, so that the population chooses to live not only in large urban centers. A city of 15 minutes but regional.

Meanwhile

. Its philosophy is also part of the Madrid Cerca concept (the urban plan of the capital).

) and its electoral programme for cities. One

, which during the debates in the Assembly stated that

and to end our freedoms." Its vice president, Jorge Buxade, even called it "garbage" with which "they want to prevent us from walking through the streets."

Moreno assures that

But he calls for "strong measures to be seen to see the change" in the first 100 days of his term.