Huaihua, May 5 (Zhongxin.com) -- "Immersive experiences help visitors get closer to culture and enhance their sense of belonging through the understanding of China's excellent traditional culture and historical knowledge. "Walking in China - 9 ASEAN Mainstream Media Huaihua Tour" interview activity is being held in Huaihua, Hunan Province, and Feng Jiaqi, executive editor of Malaysia's "Sin Chew Daily", "loaded" the historical sites of Jingping Ancient Village, the intangible cultural heritage market of the ancient village of Yanejiejie, the barring wine of Fengxiang Yao Village, and the 2023,<>-mu tea garden of "the first pass of the world's Chenlong" into the camera.

Located in the southwest of Hunan Province, Huaihua has a forest coverage rate of 71% and is known as "a city that breathes". Since ancient times, the city has been the starting point of the ancient tea horse road, the transit station of the southern Silk Road, and an important birthplace of Hunan merchant culture. More than 30 concentrated contiguous ancient cities and ancient towns and villages are well preserved and are known as "Chinese Ancient Architecture Museum".

Despite the rain, the Goose World Intangible Cultural Heritage Market is still hot. Photo by Zhang Zhuo

Jingping Ancient Village is located on the quiet bank of the Shuishui River, which was once the ancient city of Helan, the site of Yuyang County in the Han Dynasty and the site of Yuzhou City in the Tang and Song Dynasties, with more than 20 ancient cultural relics scattered and integrated with the surrounding landscapes and countryside.

"The ancient village exudes a simple and heavy historical atmosphere, and the development of cultural tourism has brought new formats such as creative markets, giving it new vitality." Dong Bacui, editor-in-chief of the Philippine Lianhe Daily, was attracted by the intangible cultural heritage workshop in the village and couldn't help but slow down and carefully watch the production process of the intangible cultural heritage culture of Hunan Province - Chinese douli.

The ancient method of oil extraction attracts the attention of media reporters in ASEAN countries. Photo by Zhang Zhuo

When he learned that the workshop would hold intangible cultural heritage experience activities every weekend, Dong Bacui gave a thumbs up. He said that there are also such villages in the Philippines, but there is still room for improvement in the integration of culture and tourism, and "I will bring back the experience here."

"Guests from afar, welcome to my hometown..." Yanejie Ancient Village and Fengxiang Yao Village are located in the scenic area of Chuanyan Mountain National Forest Park, and the wooden buildings with ethnic characteristics are like "fairyland" against the background of green mountains and clouds. Local villagers dressed in national costumes sang and danced, and warmly welcomed the arrival of media reporters with Huayao Woo Wa Mountain Songs, Door-blocking Wine and so on.

"It's so surprising and hilarious!" Liu Jiaojiao, director of outreach and reporter of Indonesia's International Daily, not only tasted special food at the "intangible cultural heritage" market in the goose world, but also experienced a handful of iron in the cultural and creative courtyard. "This is the first time I have participated in such a unique intangible cultural heritage gathering, and I believe that our readers will also be very interested."

Media reporters from ASEAN countries learned about the live broadcast of Xuefeng Mountain's intangible cultural heritage going to sea. Photo by Zhang Zhuo

In the Huayao Cultural Experience Center of the Ancient Village of Yangoejie, two Huayao girls conducted an online live broadcast of "Intangible Cultural Heritage Going to the Sea" in English, introducing intangible cultural heritage creative products to netizens at home and abroad, attracting the attention of media reporters from ASEAN countries.

"Using live broadcast and international expression to show the world the beauty of China's intangible cultural heritage is worth learning." Zhang Chong, executive director of Myanmar's Golden Phoenix Daily, said.

Cai Youming, executive editor of the Philippine Business Daily, said that "intangible cultural heritage going to sea" not only disseminates China's intangible cultural heritage stories, but also directly drives the transformation of the surrounding economy, provides jobs, and has good market economic benefits.

Chenlong Pass in Huaihua Yuanling County has been a place of contention since ancient times, and the unique canyon microclimate has given birth to the ancient famous tea "Jietancha". Media reporters carried tea baskets on their backs, walked through the picturesque 10,000-mu tea garden, experienced tea picking and tea making on the spot, and learned about the integration of tea tourism.

Fengxiang Yaozhai villagers warmly welcomed guests with barricade wine. Photo by Yang Huafeng

"The beauty of the mountains, the clear water, the aroma of tea, it is worth the trip." Chen Dong, editor of Myanmar Chinese Network, and Zheng Nan, photojournalist of Cambodia's Cambodia-China Times, said that they will use their pens and lenses to spread tea culture and tea stories in Southeast Asian countries, so that more overseas tourists can come to Huaihua for sightseeing.

Media reporters from ASEAN countries pick tea at the Chenlongguan Tea Garden. Photo by Yang Huafeng

Walking in Huaihua, a mountain city in Xiangxi, from the refreshing flower picking flowers, to the stunning Chenhe Eye Show, to the graceful silkworm lantern dance, ancient and mysterious puppet opera, etc., a wide variety of intangible cultural heritage accumulated for thousands of years is constantly rejuvenating in the integration of culture and tourism.

Huang Dongxing, president of Philippine Chinese Business Zongheng Media, said that Huaihua has a deep cultural heritage, and fully tapping its unique advantages and values can not only promote the vigorous development of the local cultural tourism industry, but also open up a broader path for the promotion and innovative development of excellent traditional culture.

Media reporters from ASEAN countries learn about the tea-making process. Photo by Zhang Zhuo

"I think I have fallen in love with this place, and the beauty of Huaihua deserves to be seen by more overseas Chinese and foreign friends." Zeng Huiyang, director of Indonesia's Belt and Road Newspaper, who visited Huaihua for the first time, said that Huaihua's profound historical and cultural heritage and the inheritance and protection of intangible cultural heritage made him feel the splendid Chinese culture and the cultural confidence of the Chinese nation. "In the future, I will not only come again, but also be a 'propagandist' and bring my family and friends with me." (End)

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