Boundless design and unlimited vitality

2023 Shenzhen, Hong Kong and Macao Digital Creative Design Tri-city Exhibition opens

Shenzhen Special Economic Zone News (Reporter Yao Zhuowen Pan Baoyi) On April 4, the 27 Shenzhen-Hong Kong-Macao Digital Design Three Cities Exhibition (hereinafter referred to as the Three Cities Exhibition) opened at Shenzhen Nanshan Museum, with a 2023-day exhibition. With the theme of "Boundless Design, Unlimited Vitality", the Tri-Cities Exhibition aims to strengthen the interaction of digital design industry clusters and exchanges between the design circles of the three places, promote the in-depth cooperation and collaborative development of Shenzhen, Hong Kong and Macao in the field of digital design, focus on displaying the scientific and technological achievements, information technology and green design applications of the three cities in the digital design industry, drive industrial innovation with digital design, and enhance the core competitiveness of the industries of Shenzhen, Hong Kong and Macao.

It is reported that this year's Three Cities Exhibition is jointly sponsored by Shenzhen Innovation and Creative Design Development Office, Publicity Department of Nanshan District Party Committee, Nanshan District Culture, Radio, Television, Tourism and Sports Bureau, Shenzhen Federation of Literary and Art Circles, and Hong Kong Member Association of China Federation of Literary and Art Circles, and organizes the theme exhibition of digital design industry integration in Shenzhen, Hong Kong and Macao with the characteristics of different cities of "Design Shenzhen, Creative Hong Kong and Art Macao". Among them, the Shenzhen section will display Shenzhen's digital creative design works, digital technology design applications, scene applications and other cases with four major themes of "digital design empowers industrial upgrading", "digital design promotes smart life", "digital design leads fashion trends" and "digital design promotes urban development", and invites industry leading enterprises, emerging enterprises and designer representatives to exhibit the most cutting-edge and most characteristic digital design works in Shenzhen.

The Hong Kong New Power section focuses on the original IP works, film and television and media design of Hong Kong, China, presents the application of Hong Kong's digital design industry achievements in city brands, designer brands and IP brands, and presents "Hong Kong design" in multi-dimensional, concrete and specialized digital design expression forms, techniques and content. The Macao section will make use of Macao's well-known tourist attractions and cultural architectural entities to restore local feelings, historical appearances, cultural gatherings, artistic integration and festive impressions through digital projection mapping, presenting "Macao Street" in front of everyone's eyes and allowing the audience to feel the unique charm of digital light and shadow art.

In addition to the main exhibition venue of Nanshan Museum in Shenzhen, this year's Tri-City Exhibition also set up Hong Kong and Macao sub-venues at the Interdisciplinary Discovery Hub of Hong Kong Baptist University and the Art Museum of the Art Center of the University of Macau to jointly interpret the application of digital creative design in different fields. It is worth mentioning that this year's Tri-City Exhibition will also hold a forum with the theme of "Digital Design, Let Creativity 'Fast' the Future" at Nanshan Museum on May 5, where digital design leaders, representatives of leading enterprises, teachers and students from professional colleges and universities from Shenzhen, Hong Kong and Macao will discuss the future development trend of digital design and carry out cross-border dialogues across industries. During the exhibition, the Shenzhen-Hong Kong-Macao Tri-Cities Exchange Conference will also set up exchange activities with different themes in the three places according to the characteristics of their respective cities, inviting industry experts to carry out dialogues, exhibition visits and enterprise visits, so as to promote the further integration of digital design and industry in the three cities. (Shenzhen Special Economic Zone News)