Ramses Ja and Quinton Ward, two American hosts of the weekly racial justice radio show

Civic Cipher

, have become the legal owners of the "White Lives Matter" slogan, CNN reports.

To use this slogan on a garment, you will now have to ask them for permission.

A message sent to Kanye West.

At the beginning of October, the rapper present at a fashion show in Paris wore a T-shirt with this slogan on the back and an image of Pope John Paul II on the front.

This expression is used by white supremacist groups, including the Ku Klux Klan.

It is a racist response to the political movement "Black Lives Matter" ("Black lives matter") which militates against racism against African-Americans in the United States.

Owning the rights to this slogan therefore allows the two animators to prevent it from appearing on t-shirts, in particular.

The example of Kanye West made the two Americans think.


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The rights belonged to an auditor

“Once it was clear that someone would get a big payoff because as you saw, even though he (Kanye West) says really hurtful, divisive and sometimes crazy things, there is bigotry and every time something comes out, it sells,” Quinton Ward told our colleagues.



It was a listener to the show who initially took the rights to the phrase last month before selling them, says the American channel.

According to Ramses Ja and Quinton Ward, as the entry went viral, the listener "didn't feel like he was the right person to stand up for him anymore."

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  • Racism

  • Black Lives Matter

  • UNITED STATES

  • World