Am I a carnivorous car driver who loves detective queens and Danish design?

Targeted marketing on Facebook and Instagram allows an advertiser to reach a specific group with their message.

Some ads are displayed because of things you have written on the platform yourself, such as gender, age and place of residence.

But large amounts of targeted political ads are not shown to users because of things they voluntarily and knowingly told the platform.

Meta, which owns Facebook and Instagram, sells its targeted marketing to potential customers on the basis that they know

about their users, and that ads can be targeted to very specific groups using different topics they judge users to be interested in.

So - what kind of "interests" is it that governs that I, in particular, get some of the Swedish parliamentary parties' advertisements in social media?

And how do I check what interests Meta thinks I have?

Watch the video above!