BY EU STUDIO

Updated Thursday, May 5, 2022- 12:05

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Year after year, the SUV segment continues to lead the market.

Its consolidation has made manufacturers put all their efforts into presenting models with their own personality to differentiate themselves from the competition.

Mazda, aware of this, returns stomping with the

CX-60, the brand's new flagship

that stands out for its

design, quality, elegance

and, especially, its extensive

technology

and extensive list of

driving assistants

.

A declaration of intent to position the Japanese SUV as the rival to beat.

i-Activsense, Mazda's commitment to safety

The Japanese manufacturer has always been a benchmark in safety and the

Mazda CX-60

ups the ante thanks to the

high endowment of i-Activsense safety technologies

that it incorporates.

The

intersection assistant

, the

rear pedestrian detection

, the

emergency lane keeping

, the

intelligent speed assistant

and the

help function when leaving the cabin

, which detects vehicles approaching from behind, are a clear example.

Another example is the

360° view monitor

, which uses a set of four cameras to cover all sides of the vehicle.

The main novelty that it introduces is an image on the screen that simulates the view through the front and rear corners of the car from the driver's point of view.

It is perfect for detecting obstacles that are hidden by the body of the vehicle itself and helps the driver to be fully aware of the surrounding conditions when driving at low speeds through narrow spaces.

Mazda has also focused on

passive safety

, studying and analyzing different situations to protect not only the vehicle itself, but also the vehicles and occupants with which a collision may occur or, without going any further, improve the protection of a pedestrian or cyclist in the event of being run over.

With all this, through innovative technologies and different solutions, Mazda has improved

protection against frontal, side and rear collisions

.

How?

Redesigning the hood and front bumper to reduce damage in the event of a hit.

High voltage protection

measures have also been applied

to protect the occupants of vehicles with plug-in hybrid technology from the risk of electric shock.

An interior packed with technology

The interior of the

Mazda CX-60

stands out for the presence of

two high-resolution 12.3-inch screens

, one in the instrument panel and the other in the center console, which offer all the information to the occupants in a clear and simple way.

The

multimedia system is compatible with Android Auto and Apple Carplay

(without cables).

Both screens are perfectly complemented by a large

Head Up Display

, larger than that of other Mazda models.

The brand seeks to thereby reduce unnecessary eye movements, providing easier communication with the driver.

An outstanding novelty in the Japanese SUV is the incorporation of

the Driver Recognition System

.

Through facial recognition, the vehicle fulfills three functions: automatic guidance of the position behind the wheel, automatic reset of settings and assistance to enter and exit the vehicle.

Through a camera, the Mazda CX-60 is capable of detecting by itself the position of the driver's eyes and other data, such as his height, to estimate his complexion.

It then

automatically adjusts the seat, steering wheel, Head Up Display and exterior mirrors to the driver's position

.

The system is capable of saving the preferences of up to

six different drivers

and more than

250 settings

, such as air conditioning or sound.

In addition, the SUV moves the steering wheel and seat to make it easier to get in and out of it.

Five driving modes

The technology of the CX-60 is also reflected in the dynamics.

An example is the

Mazda Intelligent Drive (Mi-Drive)

selector , which allows you to choose between

five different driving modes (Normal, Sport, Off-Road, Towing and EV)

.

With them, the SUV covers different driving situations and optimizes parameters such as grip, performance or maneuverability, among others.

  • Normal

    .

    The balance between consumption, performance and ride comfort.

  • Sports

    .

    Improve dynamic performance with a sportier engine response or increase grip to improve stability.

  • Off Road

    .

    It enhances traction to improve behavior on uneven surfaces.

    It even offers an off-road traction assist to help the driver free the vehicle if it gets stuck.

  • Towing

    .

    Torque delivery characteristics to all four wheels are readjusted to accommodate increased weight.

    Mazda advises using it if towing a trailer, as it improves straight-line stability;

    if a bicycle carrier is mounted or in case of carrying a box on the roof.

  • EV

    .

    It allows to circulate only with the electric motor.

    It is only available with the PHEV engine.

The Mazda CX-60 also incorporates

Kinematic Posture Control (KPC)

technology , which reduces loss of grip and helps make cornering safer.

By applying light braking to the inside rear wheel when cornering, body roll is reduced.

Made by UE Studio

This text has been developed by UE Studio, a creative branded content and content marketing firm from Unidad Editorial, for MAZDA.

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