Summer The holidays that choked Pedro Sánchez
Image When Pedro Sánchez was a flirt with a tight shirt
Aesthetics Presidential puncture: the secret retouches of Pedro Sánchez
Pedro Sánchez
is
hours away from
his 50th birthday,
a significant anniversary that he will celebrate this Monday, February 28, or Tuesday, March 1, since he was born, paradoxes of fate,
on February 29 of a leap year,
1972, a date that only It appears in the calendar every four years.
As if Aladdin with his wonderful lamp had appeared to him, the president has received
the best gift for his birthday:
the unexpected crisis of Casado's PP after his knife-wielding confrontation with Isabel Díaz Ayuso, which gives wings to Vox and allows the PSOE to stir up the fear of the extreme right.
A miracle for Sánchez,
to which the outlook was bleak after losing the majority in Castilla y León in favor of the PP, confirming the downward trend of the Socialists reflected in the polls.
But Sánchez is
inaccessible to discouragement.
Even after his electoral defeats (in 2016 he achieved the worst result in the history of the PSOE), he never lost his faith that he would be president.
"In that he reminded me of Zapatero",
said Miguel Sebastián.
His international image was called into question a few days ago when Biden, at the gates of the conflict in Ukraine, excluded him from his videoconference with European allies.
He then posted pictures of himself on the phone on social media.
The text read: "Following the situation in Ukraine very closely and in permanent contact with European leaders."
In short, a
new staging
of the president, who since he came to office in 2018 has been
lavished on inns
that have set the networks on fire, something that was moderated quite a bit after Iván Redondo ceased as chief of staff.
We have seen a
Kennedy
-born Sánchez aboard the
presidential Falcon wearing sunglasses, like
a 007 agent, also running through the gardens of Moncloa, making love to his Turkish dog.
Or showing only his hands,
with the message: "Audacity, strength and decision."
Sánchez, aboard the Falcon.TWITTER
Experts see in
Barack Obama,
who made his image his main political weapon,
the mirror where Sánchez has looked at himself.
Young, attractive and elegant, he built himself an image of a
relaxed, sporty and always smiling politician.
A study carried out by the University of Ottawa in 2008, when he arrived at the White House, stated that a pleasant physique like Obama's could account for up to
10% of the votes:
"Voting is not rational, it is more an act of identification and the simplest thing is to infer from the physicist which is the most competent candidate".
Sánchez's hands: "Audacity, strength and decision".TWITTER
According to Santiago Mollinedo, director of Personality Media, the image of politicians has become more important over the years "currently, a
good appearance can provide between 20 and 30% of the votes
and of course that in Sánchez his physique has been essential."
Without neglecting the intellectual: "During my adolescence Demian de Germman (sic.) Hesse marked me. This summer I read the autobiographies of Nelson Mandela and Willy Brandt and the book
The Ides of March
", he answered laconically to a questionnaire sent to him by this Newspaper.
TOUCH-UPS
That
the president is very handsome is
not disputed by his staunch enemies.
"Pedro the handsome", "George Clooney" were some of the
nicknames given to him by Susana Díaz,
a former rival and now a senator.
In fact, when he worked for Pepe Blanco, he was known as
the most handsome of the handsome
of the so-called
"Blanco Boys".
The other faction was the smart ones.
He himself admitted it to Susanna Griso in an interview, when she asked him if they didn't take him seriously because he was "very very handsome" in politics:
"I'm just handsome,"
he replied modestly.
He has also assured that he does not mind hearing it "if they do not say it with a tinkle".
With his 1.90 height,
and athletic appearance, inheritance from his past in the Estudiantes basketball team,
his perfectly rehearsed smile stands out in his harmonious features.
Something that has transcended our borders, as was demonstrated last July on his tour of the United States, in which American women lavished compliments such as
"the most handsome prime minister in the world"
"
hot president
" (how good he is), "
gorgeus man"
(beautiful man) and even the journalist Chris Morris commented that his wife asked him to move to Spain "because
its president looks a lot like Superman".
View this post on Instagram
Sánchez
does not appear to be half a century old either,
which many attribute to the cliché that because he was born on February 29,
he only turns every four years,
that is, he would be close to 13 years old.
Jokes aside, he seems more like the work of
aesthetic treatments,
now totally extended in men, that many cases resort to
Botox or hyaluronic acid
to improve their appearance, especially in politics, where youth is a grade.
As LOC published, the architect of the president's Dorian Gray appearance is
Dr. Pedro Jaén
, a magician of aesthetics.
His friendship with Begoña Gómez (47 years old), Sánchez's wife and his patient, led the president to demand his services with the utmost secrecy.
Despite the fact that neither in his consultation nor in Moncloa they wanted to give information, although they did not deny it either, the experts believe that Sánchez,
especially to smooth his face,
has undergone a non-aggressive laser or radiofrequency treatment, which facilitates a rapid recovery and has completed with
punctual injections
of hyaluronic acid, botox and vitamins.
Retouches that the morphopsychologist Paloma Ramón confirms to LOC: "Sánchez had
deep acne marks
that have now been hidden and he is quite rejuvenated. But I think that lately he has exceeded himself and that
has changed his expression.
Now it is more hieratic and hard. Although it is clear that the president attaches great importance to his image.
View this post on Instagram
Which has also led him to
renew his clothing,
hanging those narrow pants as tights on the calf or those
very tight slim fit jackets.
He has also introduced
tones other
than black or dark blue, and his simple ties, in addition to red, have been animated with
other colors, polka dots and even
horizontal stripes.
STYLE
In his endless rack of white shirts has slipped
the bubblegum pink
that he wore in his telephone chat with European leaders or the blue one that he recently wore at a rally in Burgos with
his classic Lee cut jeans.
She now also
wears a watch,
an elegant Longines, Presence model whose price is 800 euros.
All this contains a message that an image expert would define as
"from a candidate for La Moncloa to a statesman."
Santiago Mollinedo corroborates this: "It is true that Pedro Sánchez has improved his style a lot. I don't know if it was influenced by his meetings with King Felipe, who always dresses impeccably, but the suits suit him better and better. It is seen that now
he does them to measure".
To his, to the same extent that the political scene is presented to him, with a PP on the canvas.
Another thing is that the agreements with EH Bildu and ERC are not retouched to erase them.
Something will happen to him.
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