"Tell Chinese stories well, spread Chinese voices, and try to spread the Beijing Winter Olympics as soon as possible. By running such large-scale international events, we must further enhance our cultural communication power, news influence, and national soft power."

  On January 4, when General Secretary Xi Jinping inspected the preparations for the 2022 Winter Olympics and Winter Paralympics in Beijing, he walked into the media workshop and cordially encouraged the media reporters who were preparing for the Winter Olympics coverage.

  In the past few days, the Beijing Winter Olympics have been brilliant.

On the field, the ice and snow athletes are valiant; outside the field, the news media reports are in full swing.

Countless exciting and deeply moving stories have spread to all corners of the world through the lens and brushstrokes of reporters.

  General Secretary Xi Jinping attaches great importance to the Party's news and public opinion work and is very concerned about journalists.

  On February 19, 2016, General Secretary Xi Jinping presided over a symposium on the Party's news and public opinion work in Beijing and delivered an important speech.

He emphasized that the party's news and public opinion work is an important work of the party, and it is a major event in the governance of the country and the stability of the country. Correct political direction, adhere to the people-centered work orientation, respect the law of news communication, innovate methods and means, and effectively improve the party's news and public opinion communication, guidance, influence, and credibility.

  Bearing in mind the general secretary's entrustment, the majority of journalists vigorously publicized the party's proposition, reflected the voice of the people, and wrote about the progress of the times. They sang the main theme, spread positive energy, and showed the world a true, three-dimensional and comprehensive China.

  In January 2019, the Political Bureau of the Central Committee of the Communist Party of China held the 12th collective study on the all-media era and media integration development. General Secretary Xi Jinping emphasized when presiding over the study that mainstream media must keep up with the times and boldly use new technologies, new mechanisms, and new technologies. mode, accelerate the pace of integration and development, and maximize and optimize the publicity effect.

  With the rapid development of information technology, the era of omnimedia is coming.

  In recent years, major central and local media have insisted on upholding integrity and innovation, and sang the main theme of the times in major propaganda reports on the 40th anniversary of reform and opening up, the 70th anniversary of the founding of the People's Republic of China, the decisive victory in poverty alleviation, the building of a moderately prosperous society in an all-round way, and the fight against the new crown pneumonia epidemic.

  In the report of the Beijing Winter Olympics, the ultra-high-speed 4K orbital camera system - "Cheetah" once rushed to the hot search.

  The design technical standard of "Cheetah" is 25 meters per second, which is about 90 kilometers per hour. It can not only track the position of athletes in real time, but also realize acceleration, deceleration, overtaking and other actions according to the needs of broadcast, and flexibly capture the game screen.

  The world's leading 8K technology was used to produce public signals to broadcast the opening and closing ceremonies of the Winter Olympics. For the first time in the history of the Olympic Games, the entire event was produced and broadcasted in 4K, and 8K technology was used to produce public signals for freestyle skiing, speed skating and other events... At the Beijing Winter Olympics , the application of new technologies and the replacement of new equipment allow the audience to enjoy the infinite charm of ice and snow sports in the integrated communication of "idea + art + technology".

  Mobile first, forming a new pattern of mobile communication with more than 10 kinds of carriers such as newspapers, periodicals, Internet, terminal, micro, screen, etc.; take the road of integrated development, and accelerate the realization of "one collection, N processing, multiple distribution, and full media coverage"... The news media adheres to the development of media integration and moves towards "integration and integration".

  "I hope that the majority of journalists will carry forward their fine work style, put down their bodies and minds, take root at the grassroots level, and use the grassroots, especially the frontline of poverty alleviation, as a platform for learning experience and a rare opportunity to increase their knowledge, enhance their feelings, and increase their talents. Local people solve practical problems and bring new changes to impoverished villages." Journalists go deep into the masses and carry out investigation and research, which is an important topic that General Secretary Xi Jinping has emphasized many times.

  Breathe together with the party and the people, and progress together with the times.

In a tenacious and prosperous China, there are stories of perseverance and perseverance everywhere.

The majority of reporters went deep into the grassroots, and through a large number of masterpieces of "sticking to the soil" and "steaming hot", they showed the new atmosphere and new look of various parts of the motherland.

  "These few days, the most enjoyable thing for the villagers in Zhanqi Village is to participate in the activities organized by the village to welcome blessings and write couplets..." The villagers of Zhanqi Village, Chengdu City, Sichuan Province watched the news about the war in front of the TV. Reports that the road to rural revitalization in Qicun is getting wider and wider.

  "The report speaks to our hearts, and it also gives us more confidence as the days go by!" the villagers said.

  During this year's New Year's Day and Spring Festival, the reporters of "New Year's Walk to the Grassroots" went deep into the fields of mountains, cities and villages, stations and docks, and frontier posts, bringing a large number of records and reports. Under the cordial care, all parts of the motherland are thriving and the people live and work in peace and contentment.

  "Squat down to hear, bend down to see clearly".

The soil on the feet is a gift from the times and a medal for journalists.

  Netizens liked it affectionately: "Through the reporter's lens and brushstrokes, we can see that it is these rays of light that illuminate a warm China."

  With the development of my country's economy and society and the improvement of its international status, the international community is paying more and more attention to China, and many people abroad have a strong interest in the miracles that have happened in China.

  "We have the ability to do China's affairs well, but we haven't the ability to tell China's stories well? We should have this confidence!" General Secretary Xi Jinping kindly encouraged the majority of journalists.

  In the live broadcast of the celebration of the 100th anniversary of the founding of the Communist Party of China, the 53-second long shot of crossing the giant party emblem and then waving to the march of the national flag guards showed the world the glorious image of the century-old party;

  In the report on the migration of elephants in Yunnan, the whole process is reported dynamically, and the "serial drama" of elephants continues to be broadcast, so that the world can see the "Yunnan role model" of China's ecological story;

  In the report of the Beijing Winter Olympics, the global audience not only experienced the unique charm and style of China, but also felt a vast and vast image of China...

  Reports, live broadcasts, and pictures carry the "code" to understand China and understand "why the Communist Party of China can, why Marxism works, and why socialism with Chinese characteristics is good." Through newspapers, television, radio, The Internet and other channels spread to the world, showing the real China, the three-dimensional China, and the comprehensive China in the international public opinion field.

  To maintain the people's feelings, record the great era, tell Chinese stories well, and spread Chinese voices, the majority of journalists seize the trend of all-media and digital development, and in the process of maintaining integrity and innovation, tell Chinese stories more and more excitingly, and let Chinese voices become more and more exciting. louder.

  Director system丨Qian Wei and Wang Shanshan

  Producer丨Zhang Ou

  Producer丨Xinglai

  Editor-in-Chief: Ning Lili

  Editor丨Liu Xinyan

  Vision丨Jiang Yuhang

  Proofreading丨Cheng Yu

  Source: CCTV News Client