Maryam Al Madfai presents her new collection at the Brazil Pavilion

A night studded with bejeweled and silk luxury at the «Dubai Expo»

• Among the designs is a hand-painted Burj Khalifa abaya, which was coordinated with a traditional Emirati dress with a modern touch.

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An artistic experience that integrates aesthetics and attracts the attention of fashion and fashion lovers, dedicated by Emirati fashion designer Maryam Al Madfai, during last weekend, as part of the “Jewelry Night” evening, organized by the Brazil Pavilion at Expo 2020 Dubai, on the occasion of its celebration of “200 days to 200 years.” of the independence of Brazil.

Al-Madfai presented a collection of her new collection, in which she adopted a different style by creating “art pieces” that combined rare gems, embodying the uniqueness of her local experience open to the world, and the elegance of her new designs, including the magic of their colors and the luxury of their silk materials that harmonized with the celebrations of « Expo Dubai.

happiness and pride

Despite the limited time available to complete her work on her new collection, Al-Madfai did not hesitate to seize the opportunity to be invited to represent her country, the UAE, at the "Dubai Expo", and to participate in the experience of her first fashion show at the event.

She said: "I saw being an active part in this event, and participating as a loyal citizen who loves her country in the details of the exhibition, in which Dubai hosts the whole world, and is attracted by the Brazil pavilion in the sustainability area, through a celebration (200 days to 200 years of Brazil's independence). ), which was organized by (GIE) for events, with the participation of Brazilian models, and the attendance of Brazilian and Emirati experiences that my brand (1001) sponsored to represent during the event.

She expressed her happiness with the participation, which she considered a culmination of her previous efforts to support the experience of Dubai hosting "Expo 2020", which she was never absent from through the experience of supporting the event, or promoting it by participating in the design of fashion collections that were shown in the Emirates, and their shapes and designs were inspired by the campaign slogan. At the time, she was accompanied by the design of special scarves at her expense, which adorned the audience when the news was announced and a number of media professionals from the Dubai Media Corporation channels while presenting the announcement of Dubai's hosting of "Expo 2020".

spirit of innovation

New sources of inspiration, adopted by Maryam Al-Madfai, in her latest fashion show, “The Night of Jewels”, which constituted a new step in her artistic choices, in harmony with the spirit of “innovation and renewal”, stressing that the presented assortment included seven pieces from her new collection to be launched soon, whose details were inspired by the details. From the colors of precious stones and jewels, such as: diamonds, emeralds, ruby ​​and topaz, they came bright and full of life and sophistication, while the experience of this new collection coincided with the season of nearby summer events and the holy month of Ramadan and holidays.

strong back

And about her return to the world experiences that she entered early before the “Dubai Expo”, by presenting her various designs outside the Emirates, and in a number of places around the world, the Emirati designer said: “It was a difficult return, but it was worth the experience, with its intensive preparations and great time challenges that accompanied With great successes, and a wide attendance of different nationalities, which motivated me to continue the journey, especially in light of the honor I received with the participating designers, which encourages me to participate in the future in presenting my designs within the most important fashion shows in Brazil.”

Al-Madfai also noted her gratitude for the Expo, which gave her the opportunity to participate in presenting her local design experience to a global audience.

• 7 pieces included in the collection, whose details were inspired by the colors of precious stones and jewellery.

Maryam Al Madfai:

• "I was never absent from (Expo Dubai), whether through the experience of supporting the event, or promoting it by participating in the design of groups that were shown in the Emirates."

modern touch

About the experience of the proposed pieces, in which abayas and kaftans were absent at the expense of modern occasion designs, designer Maryam Al-Madfai confirmed that the pieces came different to suit the taste of women around the world. The shoulders and the waist were displayed with one cloak, on which a hand-executed painting of "Burj Khalifa" was formed, which was coordinated with a traditional Emirati dress with a modern touch.

As for the materials, they were dominated by the character of pure "silk", to highlight the exceptional festive weather of the "Dubai Expo", and the beauty and elegance of feminine cross-border.