Kites decorate the Knights Garden

Malaysia's "butterflies" return to flying in the sky of "Expo Dubai"

  • The event aims to create a “butterfly effect” for green growth ideas.

    From the source

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The kite flying activity organized by the Malaysian Pavilion at Expo 2020 Dubai will return again, next Sunday, at Al Forsan Park.

The pavilion invited visitors and families to participate in the “My Butterfly Kite fly” event, where 250 items will be distributed to them, as well as competitions and prizes, in order to revive this centuries-old traditional hobby of children in Malaysia.

"Kite making was a popular pastime in Malaysia, but has declined since the advent of technology, and traditional kite craftsmen can still be found in some states such as Kelantan, Terengganu, Kedah and Perlis," said Pavilion Director Michael Lau.

She added, "Kites are known as wau in the Malay language, and are formed with great skill and care in order to create the largest and most beautiful kite, and most importantly, they fly at the highest level, and these kites come in all shapes, sizes and colors, but the most famous is "Waw". Bulan (Moon kite), which is one of the national symbols of Malaysia.

The kite flying event seeks to spread awareness of the pavilion's #MyButterflyEffect brand campaign, as the social campaign aims to create a 'butterfly effect' for green growth ideas.

The original butterfly effect concept comes from chaos theory made famous by mathematician and meteorologist Edward Lorenz, and according to the theory a small action in one place can have a bigger impact elsewhere.

Malaysia's participation in Expo 2020 Dubai aims to set an example to promote and inspire sustainable business.

“Our pavilion prides itself on being carbon-neutral,” Lau continued.

In an example of our sustainability commitments for Expo 2020 Dubai, and we want to keep the importance of sustainability in the minds of our visitors and participants in the World Expo, the Butterfly Kite event is a great opportunity for us to create awareness of the #MyButterflyEffect brand campaign, and what it can do We are all to contribute to a better tomorrow, and we hope that every time someone flies one of our beautiful kites, or sees a butterfly, they will remember the impact of their actions in the future.”

Michael Lau:

• “We want to put the importance of sustainability in the minds of our visitors, and the Kite event is a great opportunity for us to create awareness.”

Sustainability and innovation

The Malaysian pavilion at Expo 2020 Dubai in the Sustainability Zone embodies the best of the culture of this country, which has been keen to demonstrate its commitment to sustainable development and innovation to the world, by designing an innovative, carbon-free pavilion.

• 250 aircraft to be distributed to the participants in the event that starts next Sunday, in addition to competitions and prizes.