Honoring the winners of its 20th session on the grounds of "Expo 2020 Dubai"

Mohammed bin Rashid directs to transfer the Press Award to the "Arab Media Award"

• Mohammed bin Rashid met members of the Dubai Media Council and the Board of Directors of the Arab Journalism Award.

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Yesterday, His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, directed the transformation of the Press Award into the "Arab Media Award", to include all aspects of media work, written, visual and digital.

On the occasion of honoring the winners of the "Arab Journalism Award" in its 20th session, His Highness said on His Highness's page on "Twitter": "We launched the (Arab Press Award) twenty years ago, during which it celebrated 300 creators out of 100,000 participants from our Arab world.

Today, we honored the winners of its 20th session, and directed the Dubai Press Club to transform it into the (Arab Media Award) to include Arab journalism, visual media and digital media.”

The award honored its winners during a special ceremony organized by the Dubai Press Club, representative of the General Secretariat of the award, at Al Wasl Square at Expo 2020 Dubai, under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, and in the presence of His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum. Chairman of the Dubai Media Council.

On the sidelines of the closing ceremony of the Arab Press Award, His Highness Sheikh Mohammed bin Rashid Al Maktoum met, in the presence of His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai, Deputy Prime Minister and Minister of Finance, His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, and His Highness Sheikh Mansour bin Mohammed bin Rashid Al Maktoum, members of the Dubai Media Council and members of the Board of Directors of the Arab Press Award, within the framework of His Highness’s keenness to meet with media leaders and learn about the steps being taken to ensure the media the highest levels of efficiency and competitiveness in accordance with the best international standards and practices.

His Highness directed to continue working to develop the performance of the media system in the Emirate of Dubai, and within its various institutions, in line with the strong development movement witnessed by the emirate and the country in various sectors, coinciding with the preparation for the next fifty years, and what the next phase will witness of rapid steps, programmes, projects and qualitative initiatives that require keeping pace with In order to convey a positive and clear picture of the achievements being made in various fields.

His Highness said: "We value the role of the media and want it always at the forefront to discuss, analyze and inform people of the facts. The UAE today is racing against time in the field of progress, and the media must be at the same speed in developing its capabilities and improving its performance.

New technologies have given the media tools that have accelerated its performance.

But modernization should not be at the expense of the profession’s values ​​and principles.. Our local media’s adherence to constants makes it all appreciated for being objective in its presentation, fair in its positions and beneficial in its content.. The strength of the media and the extent of its impact are measured by its ability to make a tangible positive impact on people’s lives.

His Highness added: "Media institutions today are betting on technology to win the audience and expand the circle of spread... But it is also necessary to have a human cadre capable of adapting it in the right way to serve the work.

And I expect from our media institutions initiatives and programs to prepare national media cadres that possess the tools of media proficiency by future standards.”

His Highness praised the national roles played by the local media in various situations and occasions, especially during the past two years, as the Dubai media, as well as the Emirati media in general, showed high efficiency in preparing coverage that accompanied the huge efforts that included all sectors in the face of the challenge that the world is still suffering from its consequences, and what The media broadcast positive messages about the qualitative achievements through which the country was able to overcome this exceptional stage, and accelerate the return of life to normal within a record time.

His Highness Sheikh Mohammed bin Rashid Al Maktoum, during the meeting, which was attended by the Vice President and Managing Director of the Dubai Media Council, Mona Ghanem Al-Marri, was briefed on the overall work of the Council and its strategy based on a careful assessment of the capabilities of the media system in Dubai and the extent of its response to the changes taking place in the field of communication globally and the adoption of Technical options that provide its various institutions with the desired space for interaction with a wider circle of recipients and followers.

His Highness was also acquainted with the broad features of the development plans that the Council intends to implement during the next stage, to bring the performance of Dubai media to the desired levels of quality in form and content, in order to ensure the retention of followers and to establish their confidence in the content provided that takes into account the highest international standards.

He also met with His Highness Sheikh Mohammed bin Rashid Al Maktoum, Chairman and members of the Board of Directors of the Arab Journalism Award, and His Highness affirmed that the successive regional and global changes push towards adopting a parallel pace in the development of the various vital sectors in our Arab world, foremost of which is the media sector, with its responsibility for To rise in the face of the challenges that the surrounding variables pose, and to accelerate plans and work programs to take advantage of the opportunities they bring, in order to reach a better tomorrow that carries the causes of happiness, prosperity and stability for the region and its peoples.

His Highness Sheikh Mohammed bin Rashid Al Maktoum said: "The world around us is changing at the speed of light...and our Arab media is able to keep pace, and so it should be..positive dialogue and objective presentation are important requirements for shaping Arab awareness during the next stage..the future media must be advanced." Positively and constructively, he adopts the language of the age in his speech and employs the latest technologies to succeed in delivering his message.”

His Highness added: "The media must be honest, creative and creative to help our Arab societies achieve their ambitions and overcome all obstacles. Our trust in the responsible media is great. It is a partner in positive development and expression of people's aspirations and is able to motivate them to work for a better tomorrow."

Deputy Head of State:

• “We value the role of the media and we always want it to be at the forefront, to be discussed, analyzed, and people are informed of the facts.”

• "The UAE is racing against time in the field of progress...and the media must be at the same speed in developing its capabilities and improving its performance."