<Anchor> The
CEO of JP Morgan Chase, the largest US bank, apologized one day after making a joke about China.
French luxury brand Dior also suffered an affair for a single photo and even made an official apology to the Chinese, reports Kim Ji-seong, a correspondent in Beijing.
<Reporter>
Dimon, CEO of JPMorgan Chase, the largest bank in the United States, joked during a discussion event in the United States.
It has been 100 years since JP Morgan entered China, and he said that it would outlast the Chinese Communist Party.
[Dimon / JP Morgan Chase CEO: The Chinese Communist Party celebrated its 100th anniversary. The same goes for JP Morgan. I'll bet we'll last longer.] The
Chinese Ministry of Foreign Affairs responded that the question itself was offensive.
[Zhao Lijian/China Foreign Ministry Spokesperson: Does attracting attention like this make a presence?]
JP Morgan was recently struggling to expand its foothold in the Chinese financial market.
Dimon, also known as the 'Emperor of Wall Street', after a wave of riots, took action within a day saying, "I regret" and "I shouldn't have said that."
French luxury brand Dior has been embroiled in controversy over Chinese criticism for exhibiting its photos at an exhibition in Shanghai.
A photo of a woman in traditional Chinese clothing holding a Dior bag, with a freckled face and heavy eye makeup.
Even the Chinese state-run media criticized it, saying that it "embodied Western stereotypes about Asians."
Dior said it "respects the feelings of the Chinese", and the Chinese photographer who took the picture apologized, saying he was "immature and ignorant".
China has recently imposed various regulations on its own companies, but foreign companies seem to be lowering themselves, knowing that they might cause a setback in their Chinese business.
(Video coverage: Choi Duk-hyun, video editing: Lee Seung-hee, CG: Seo Seung-hyun, video source: Weibo)