China News Service, Fuzhou, November 1st. Title: The second generation of Taiwanese businessman, Peking University doctor Lin Shuren: I "plant olives" in Daliang Mountain
Author Zheng Jiangluo
"My father came to Daliang Mountain ten years ago and started the career of olive oil. After graduating from my Ph.D., I came here with a sense of mission and followed in my father's footsteps." Lin Shuren, the second generation of Taiwanese businessman, recently Sharing at the Strait Youth Festival held in Fuzhou.
Lin Shuren's father, Lin Chunfu, came to the mainland to develop handicrafts as early as 1991. Later, due to the importance of "social feedback", he moved to Sichuan's Daliang Mountain to transform into the olive industry.
"Through the development of the olive industry, more than 6,200 farmers have been driven to increase their income by more than three times, and they have basically achieved poverty alleviation and a well-off society." Lin Shuren said.
Why is Lin Shuren willing to follow in his father's footsteps to Daliang Mountain?
In his opinion, the social benefits of the olive industry are very high, and the future is aimed at health and the woody oil industry, and there is a lot of room for development.
"Father's generation of Taiwanese businessmen has more craftsmanship and is willing to continuously innovate in production technology and quality." Lin Shuren said, "and our generation grew up in the Internet age, and we understand the market better. I have a better understanding of marketing techniques and user habits than the previous generation. The combination of two generations can often give play to the different characteristics of the two generations."
In the past, their main focus of work was the planting of the primary product and the processing of the secondary product. To make the entire industry more sustainable, to enable the local left-behind elderly and children to lead a more dignified life and attract more young people. Willing to return to their hometown to invest in construction, "then we think it may be in sales or tertiary industry cultural tourism to dock more resources in."
Lin Shuren hopes that in the future, Liangshan Prefecture will be able to create a contiguous health zone to drive the cultural tourism industry.
"The real formation of the tertiary industry is not just our company, but the local villagers can do things related to the tertiary industry, including homestays, snacks, etc." At the same time, we hope that more public welfare forces will participate and help students through public welfare. The way to let local children see hope.
"And cultivate outstanding local young people, so that local young people are willing to stay." (End)