Bloomberg News reported on Tuesday, citing informed sources, that the American company, “Apple” is likely to reduce production of its new phone, “iPhone 13” by up to 10 million devices due to the global shortage of products. chips.
Bloomberg said that Apple was expected to produce 90 million of its new versions of the iPhone by the end of this year (2021), and added that Apple had told its manufacturers that the number of devices would shrink because chip suppliers - including Broadcom and Texas Instruments ("Texas Instruments") ( Texas Instruments) - Finding it difficult to deliver components.
Apple shares fell 1.2% in after-hours trading, while Broadcom and Texas Instruments fell about 1%.
Apple declined to comment.
Broadcom and Texas Instruments did not immediately respond to requests for comment, according to Reuters.
Last July, Apple expected a slowdown in revenue growth, and said that the lack of chips, which began to affect its ability to sell Mac laptops and iPads, would also limit iPhone production.
Texas Instruments gave a conservative forecast for revenue that month, hinting at concerns about chip supply for the rest of the year.
Chip Crisis
The chip crisis has put enormous pressure on industries from cars to electronics, prompting automakers to temporarily suspend production.
With its large purchasing power and long-standing agreements with chip vendors, Apple has been able to avoid a supply crunch more than many other companies, prompting analysts to expect the iPhone 13 models introduced last September to achieve strong sales as tech enthusiasts look for an update. their devices with the fifth generation networks.
But Counterpoint Research said - in a research note last September - that Apple is not immune to the global chip crisis.
It lowered its forecast for global smartphone shipments to 1.41 billion devices from 1.45 billion earlier, saying the iPhone maker is in a better position than its competitors but - nonetheless - will be affected.