Great opportunity for China to enter the expo, global win-win "golden key"
Xinhua News Agency, Shanghai, September 16 -
Title: China into the broad opportunities, global win-win "golden key"
Xinhua News Agency reporter Zhou Rui
In another 50 days, the 4th China International Import Expo will open at the National Convention and Exhibition Center (Shanghai) in the western suburbs of Shanghai, to show the world China's determination to open up to a high level.
As the world's first national-level exhibition with import as the theme, this grand event is becoming a new window for global companies to share China's huge market.
The world’s first showcase of exhibits is on the big stage, the world’s first store is set up as a booster, and global companies are exploring opportunities in China. This trade event has brought global companies a win-win "golden key".
The first stage of the global exhibits
How "charm" is the 4th CIIE?
Learn about this set of data:
This year, the company’s commercial exhibition area exceeded 360,000 square meters, and the number of global companies that signed up to participate exceeded last year; the “return rate” of Fortune 500 and industry-leading companies participating in the CIIE exceeded 80%; the number of overseas SMEs participating in groups increased by 30% ...
Many overseas companies that have travelled across the ocean to China have "suffered big moves" and are preparing to make their world debuts, Asian debuts, and China debuts at the China International Import Expo.
Kang Liang, general manager of ABB (China) Co., Ltd., said that the company has participated in the CIIE for 4 consecutive years, and has signed the contract for the fifth time in advance. What is important is the exposure effect brought by the CIIE stage.
"Through the first three CIIEs, ABB has signed cooperation agreements with nearly 70 customers. For example, the ABB Ability natural gas leak detection solution, which was launched on the CIIE platform, has been launched in many cities in China, and it will bring it again this year. The innovative black technology that came to China for the first time."
In order to provide a better stage for the innovative technology and products of global enterprises, this CIIE will also set up an innovation incubation area for the first time in the three exhibition areas of technology and equipment, automotive and medical. Nearly 100 exhibitors will bring artificial intelligence, health technology, Innovative technology products in areas such as autonomous driving.
The world's first store opening booster
The CIIE continues to provide more opportunities for overseas companies to dig deeper into the Chinese market.
One-click to enjoy the “customized” climate at home. In November 2020, the Panasonic 6 Constant Climate Station, which integrates the functions of humidity, temperature, oxygen, cleanness, quietness, and wind, will stage its world premiere at the 3rd CIIE .
In less than 10 months, this "black technology" was "transferred" to Hongqiao Pinhui, not far from the National Convention and Exhibition Center (Shanghai).
Now, more residents can have an immersive experience in the world's first store of Panasonic 6 Heng Climate Station Experience Hall.
"This is an excellent manifestation of the continuous exertion of the spillover effect of the CIIE and the rapid change of exhibits." said Keihide Nagano, general manager of Matsushita Electric Equipment (China) Co., Ltd.
Hongqiao Pinhui introduced that as a "6 days + 365 days" perennial display and trading platform for the China International Import Expo, it is not only a perennial concentrated display of CIIE exhibits, but also a powerful booster for CIIE exhibits to be transformed into commodities.
Some seasonally sold agricultural products can also share the spillover effects of the CIIE through the perennial display and trading platform.
Statistics show that the 56 CIIE exhibition and trading platforms throughout Shanghai have introduced nearly 180,000 types of CIIE exhibits, involving 1,390 exhibitors, and accumulated imported goods of 146.47 billion yuan.
Global companies tap opportunities in China
The offline exhibition time of the CIIE is only 6 days, but for global enterprises, the opportunities are far more than that.
In Shanghai, more and more public platforms have been launched to support and help these companies tap opportunities in China.
On the 15th, Sri Lankan businessman Delong received a business license issued on the same day from the staff of the Qingpu District Market Supervision Bureau of Shanghai. This is the first business license issued after the launch of the Greenland Trading Port (Hongqiao) International Trade Public Service Platform.
Sapphire, Ceylon black tea, tea sets, handicrafts, furniture... After obtaining the business license, the company’s first store in China, the "Sri Lanka Experience Center" officially appeared in the Greenland Global Commodity Trade Port. The products unveiled at the conference were "tested."
Delong said that through the CIIE, we are becoming more and more confident to introduce more products to China.
The 6-day exhibition, what is leveraging the confidence of investment in 365 days.
Xue Yingjie, assistant to the president of Greenland Group and general manager of the Tradeport Group, said that the Tradeport has established a professional corporate service team to create a nanny-style service system. In the first half of this year alone, 10 overseas companies and domestic traders that have settled in the trade port proposed The application for registration and settlement has played a leverage role in promoting investment by trade.
Kong Fuan, deputy director of the Hongqiao Business District Management Committee where the National Convention and Exhibition Center (Shanghai) is located, said that the next step in the business district will be to increase the concentration of trade entities, expand the scale of import trade, and encourage trade innovation and development. Many exhibitors become investors.
(Participation in writing: Yao Yiqi, Zhang Sirui)